Starbucks Accelerates Growth with More Than 100 New Stores Planned for Latin America and the Caribbean by the End of 2023; Announces Market Entry into Guyana
Seattle, WA – Starbucks Coffee Company, in partnership with Prestige Holdings Ltd, today announced its plans to open the first Starbucks store in Guyana this April. The new location will open at the Amazonia Mall near Guyana’s capital city of Georgetown and will welcome local customers with signature handcrafted coffee beverages prepared by passionate green apron baristas.
Guyana will be Starbucks 23rd market in Latin America and the Caribbean and 85th market globally, demonstrating the company’s long-term commitment to and investment in the region where it expects to open approximately 120 additional new stores by the end of the year. Last week, Starbucks achieved its 1,600th store milestone in the region, providing employment opportunities for over 22,000 green apron partners (employees).
“Since entering the region in 2002, Latin America and the Caribbean has been integral to Starbucks business and continues to be key to our international growth,” said Michael Conway, group president, International and Channel Development. “Our market entry into Guyana allows us to bring the Starbucks Experience focused on connection and personalized moments to even more customers.”
The new location in Guyana will be operated by Prestige Holdings, Starbucks trusted licensed business operator, which has managed the brand’s locations in Trinidad & Tobago for more than seven years. The new licensing agreement for Guyana will leverage Prestige Holdings’ industry expertise, coffee passion, and deep understanding of the Starbucks brand and Mission & Values.
"Together with our local Guyanese green apron partners, we are excited to introduce the Starbucks brand in Guyana," shared Simon Hardy, CEO of Prestige Holdings. "It will bring a new coffee shop experience to customers within the region, as well as positively impacting the Guyanese community by providing employment opportunities and boosting the local economy."
The new 2,475 sq. ft. drive-thru store, which also boasts a walk-up window, is specifically designed for on-the-go customers looking for convenient access to their favorite Starbucks coffee beverages. The store will also positively impact the Georgetown community by supporting more than 50 local jobs and by celebrating local culture with featured artwork from Guyanese artist, Nigel Butler.
Growth across the region
Entering new cities, increasing drive-thru locations, and building Greener Stores are integral strategies to Starbucks growth for the region and underscores the company’s commitment to meet customers’ on-the-go lifestyles while designing, building, and operating responsible spaces. Starbucks goal is to build all new stores in Latin America and the Caribbean under its Greener Stores framework by the end of 2023, and continuing forward, to help create a more resilient future for the planet and its communities. Starbucks is also dedicated to furthering adaptive reuse projects in the region and featuring the work of local artists in its coffee-inspired café designs.
In addition, Latin America and the Caribbean has played a key role in supplying high-quality arabica coffee to Starbucks stores globally and over half of the coffee Starbucks sources worldwide each year comes from the region.
Since 1971, Starbucks Coffee Company has been committed to ethically sourcing and roasting high-quality arabica coffee. Today, with more than 36,000 stores worldwide, the company is the premier roaster and retailer of specialty coffee in the world. Through our unwavering commitment to excellence and our guiding principles, we bring the unique Starbucks Experience to life for every customer through every cup. To share in the experience, please visit us in our stores or online at stories.starbucks.com, starbucksreserve.com or starbucks.com.