{"id":14917,"date":"2023-05-08T17:00:00","date_gmt":"2023-05-09T00:00:00","guid":{"rendered":"https:\/\/historias.starbucks.com\/en-es\/?post_type=press&#038;p=14917"},"modified":"2025-03-04T09:47:25","modified_gmt":"2025-03-04T17:47:25","slug":"starbucks-opens-first-store-in-paraguay","status":"publish","type":"press","link":"https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-opens-first-store-in-paraguay\/","title":{"rendered":"Starbucks Opens First Store in Paraguay"},"content":{"rendered":"<div class=\"sbx-page-header-featured alignfull has-large-flow-space requires-no-top-page-spacing\">\n\t<div class=\"sbx-page-header-featured__inner\">\n\t\t<div class=\"sbx-page-header-featured__content\">\n\t\t\t\n\t\t\t<h1\t\t\t\tclass=\"sbx-page-header-featured__title is-style-display-sm\"\n\t\t\t\titemprop=\"headline\"\n\t\t\t>\n\t\t\t\tStarbucks Opens First Store in Paraguay\t\t\t<\/h1>\n\n\t\t\t\t\t\t\t<div class=\"sbx-page-header-featured__excerpt\" itemprop=\"abstract\">\n\t\t\t\t\t<p>The global coffee company partners with trusted licensed business operator Alsea to open a new store in capital city of Asunci\u00f3n, with two additional Paraguay stores planned for 2023. Opening marks Starbucks 24th market in Latin America and the Caribbean and 86th globally; underscores commitment to job creation and growth in the Latin America &#038; Caribbean region.<\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"sbx-page-header-featured__bottom-meta\">\n\t\t\t\t\t<div class=\"sbux-meta\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sbux-meta__item\">\n\t\t\t\t\t\t\t\t<time\n\t\t\t\t\t\t\t\t\titemprop=\"datePublished\"\n\t\t\t\t\t\t\t\t\tdatetime=\"2023-05-08T17:00:00-07:00\"\n\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\tMay 8, 2023\t\t\t\t\t\t\t\t<\/time>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div\n\t\t\t\tclass=\"sbx-page-header-featured__media\"\n\t\t\t\tstyle=\"--x: 0.5; --y: 0.5\"\n\t\t\t>\n\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1139\" height=\"701\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/Paraguay-Header-Image_May-2023.jpg\" class=\"sbx-page-header-featured__image wp-post-image\" alt=\"\" itemprop=\"image\" sizes=\"(max-width: 320px) 300px, (max-width: 586px) 480px, (max-width: 864px) 768px, 1280px\" loading=\"eager\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/Paraguay-Header-Image_May-2023.jpg 1139w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/Paraguay-Header-Image_May-2023-300x185.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/Paraguay-Header-Image_May-2023-1024x630.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/Paraguay-Header-Image_May-2023-768x473.jpg 768w\" \/>\t\t\t<\/div>\n\t\t\t\t<!-- endif -->\n\t<\/div>\n<\/div>\n<ul class=\"sbux-share-post alignleft\">\n\t\n\t\t\t<li class=\"sbux-share-post__item\">\n\t\t\t<a\tclass=\"sbux-icon-button sbux-site-header__action\"\n\ttarget=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-opens-first-store-in-paraguay\/\">\n\t<span class=\"sbux-icon-button__circle\">\n\t\t<span class=\"sbux-icon-button__icon-container\">\n\t\t\t<span class=\"sbux-icon-button__icon\">\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M9.2 13.52V21h4.07v-7.48h3.04l.63-3.44h-3.67V8.87c0-1.82.71-2.52 2.56-2.52.57 0 1.03.02 1.3.05V3.28c-.5-.14-1.74-.28-2.45-.28C10.93 3 9.2 4.78 9.2 8.6v1.48H6.87v3.44H9.2Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M9.2 13.52V21h4.07v-7.48h3.04l.63-3.44h-3.67V8.87c0-1.82.71-2.52 2.56-2.52.57 0 1.03.02 1.3.05V3.28c-.5-.14-1.74-.28-2.45-.28C10.93 3 9.2 4.78 9.2 8.6v1.48H6.87v3.44H9.2Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t<\/span>\n\t\t<\/span>\n\t<\/span>\n\t<span class=\"sbux-icon-button__label visually-hidden\">Share this post on Facebook<\/span>\n\t<span class=\"sbux-icon-button__backdrop\"><\/span>\n<\/a>\n\t\t<\/li>\n\t\n\t\t\t<li class=\"sbux-share-post__item\">\n\t\t\t<a\tclass=\"sbux-icon-button sbux-site-header__action\"\n\ttarget=\"_blank\" href=\"https:\/\/www.threads.net\/intent\/post?text=The global coffee company partners with trusted licensed business operator Alsea to open a new store in capital city of Asunci\u00f3n, with two additional Paraguay stores planned for 2023. Opening marks Starbucks 24th market in Latin America and the Caribbean and 86th globally; underscores commitment to job creation and growth in the Latin America &amp; Caribbean region.&amp;url=https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-opens-first-store-in-paraguay\/\">\n\t<span class=\"sbux-icon-button__circle\">\n\t\t<span class=\"sbux-icon-button__icon-container\">\n\t\t\t<span class=\"sbux-icon-button__icon\">\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"m16.07 11.24.23.1a4.6 4.6 0 0 1 2.32 2.3c.59 1.37.64 3.6-1.14 5.37-1.35 1.36-3 1.97-5.34 1.99h-.01c-2.64-.02-4.66-.9-6.02-2.63-1.2-1.54-1.83-3.68-1.85-6.36V12c.01-2.69.64-4.83 1.85-6.37C7.47 3.9 9.49 3.02 12.13 3c2.64.02 4.69.9 6.1 2.62.68.85 1.2 1.88 1.51 3.06l-1.51.4a6.59 6.59 0 0 0-1.2-2.44c-1.1-1.35-2.74-2.04-4.9-2.05-2.14.02-3.75.7-4.8 2.04C6.33 7.88 5.82 9.68 5.8 12c.02 2.31.53 4.12 1.51 5.37 1.05 1.34 2.67 2.02 4.8 2.04 1.94-.01 3.21-.47 4.27-1.53a3.27 3.27 0 0 0 .8-3.6 2.86 2.86 0 0 0-1.2-1.3c-.13 1-.43 1.8-.92 2.42a3.53 3.53 0 0 1-2.72 1.33 3.98 3.98 0 0 1-2.4-.6 2.8 2.8 0 0 1-1.28-2.23c-.1-1.8 1.33-3.1 3.56-3.24.8-.04 1.54 0 2.22.1-.09-.55-.27-.99-.54-1.31-.38-.44-.96-.66-1.74-.67h-.02c-.62 0-1.46.17-2 .99l-1.29-.89a3.8 3.8 0 0 1 3.3-1.69h.02c2.35.02 3.75 1.48 3.89 4.04Zm-5.85 2.58c.05.94 1.06 1.38 2.04 1.32.96-.05 2.05-.43 2.24-2.74a7.62 7.62 0 0 0-2.17-.15c-1.61.09-2.15.87-2.1 1.56h-.01Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"m16.07 11.24.23.1a4.6 4.6 0 0 1 2.32 2.3c.59 1.37.64 3.6-1.14 5.37-1.35 1.36-3 1.97-5.34 1.99h-.01c-2.64-.02-4.66-.9-6.02-2.63-1.2-1.54-1.83-3.68-1.85-6.36V12c.01-2.69.64-4.83 1.85-6.37C7.47 3.9 9.49 3.02 12.13 3c2.64.02 4.69.9 6.1 2.62.68.85 1.2 1.88 1.51 3.06l-1.51.4a6.59 6.59 0 0 0-1.2-2.44c-1.1-1.35-2.74-2.04-4.9-2.05-2.14.02-3.75.7-4.8 2.04C6.33 7.88 5.82 9.68 5.8 12c.02 2.31.53 4.12 1.51 5.37 1.05 1.34 2.67 2.02 4.8 2.04 1.94-.01 3.21-.47 4.27-1.53a3.27 3.27 0 0 0 .8-3.6 2.86 2.86 0 0 0-1.2-1.3c-.13 1-.43 1.8-.92 2.42a3.53 3.53 0 0 1-2.72 1.33 3.98 3.98 0 0 1-2.4-.6 2.8 2.8 0 0 1-1.28-2.23c-.1-1.8 1.33-3.1 3.56-3.24.8-.04 1.54 0 2.22.1-.09-.55-.27-.99-.54-1.31-.38-.44-.96-.66-1.74-.67h-.02c-.62 0-1.46.17-2 .99l-1.29-.89a3.8 3.8 0 0 1 3.3-1.69h.02c2.35.02 3.75 1.48 3.89 4.04Zm-5.85 2.58c.05.94 1.06 1.38 2.04 1.32.96-.05 2.05-.43 2.24-2.74a7.62 7.62 0 0 0-2.17-.15c-1.61.09-2.15.87-2.1 1.56h-.01Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t<\/span>\n\t\t<\/span>\n\t<\/span>\n\t<span class=\"sbux-icon-button__label visually-hidden\">Share this post on Threads<\/span>\n\t<span class=\"sbux-icon-button__backdrop\"><\/span>\n<\/a>\n\t\t<\/li>\n\t\n\t\t\t<li class=\"sbux-share-post__item\">\n\t\t\t<a\tclass=\"sbux-icon-button sbux-site-header__action\"\n\ttarget=\"_blank\" href=\"https:\/\/www.linkedin.com\/shareArticle?mini=true&amp;summary=The global coffee company partners with trusted licensed business operator Alsea to open a new store in capital city of Asunci\u00f3n, with two additional Paraguay stores planned for 2023. Opening marks Starbucks 24th market in Latin America and the Caribbean and 86th globally; underscores commitment to job creation and growth in the Latin America &amp; Caribbean region.&amp;title=Starbucks Opens First Store in Paraguay&amp;url=https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-opens-first-store-in-paraguay\/\">\n\t<span class=\"sbux-icon-button__circle\">\n\t\t<span class=\"sbux-icon-button__icon-container\">\n\t\t\t<span class=\"sbux-icon-button__icon\">\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M3 5.161a2.162 2.162 0 0 1 4.323 0c0 1.194-.968 2.182-2.162 2.182C3.969 7.343 3 6.355 3 5.161ZM20.995 21H21v-6.602c0-3.23-.695-5.718-4.47-5.718-1.816 0-3.034.996-3.531 1.94h-.053V8.983h-3.58v12.017h3.728v-5.95c0-1.567.297-3.082 2.237-3.082 1.912 0 1.94 1.788 1.94 3.182V21h3.724ZM3.297 8.983h3.732V21H3.297V8.983Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M3 5.161a2.162 2.162 0 0 1 4.323 0c0 1.194-.968 2.182-2.162 2.182C3.969 7.343 3 6.355 3 5.161ZM20.995 21H21v-6.602c0-3.23-.695-5.718-4.47-5.718-1.816 0-3.034.996-3.531 1.94h-.053V8.983h-3.58v12.017h3.728v-5.95c0-1.567.297-3.082 2.237-3.082 1.912 0 1.94 1.788 1.94 3.182V21h3.724ZM3.297 8.983h3.732V21H3.297V8.983Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t<\/span>\n\t\t<\/span>\n\t<\/span>\n\t<span class=\"sbux-icon-button__label visually-hidden\">Share this post on LinkedIn<\/span>\n\t<span class=\"sbux-icon-button__backdrop\"><\/span>\n<\/a>\n\t\t<\/li>\n\t\n\t<li class=\"sbux-share-post__item\">\n\t\t<button\tclass=\"sbux-icon-button sbux-site-header__action\"\n\tdata-copy-to-clipboard=\"1\">\n\t<span class=\"sbux-icon-button__circle\">\n\t\t<span class=\"sbux-icon-button__icon-container\">\n\t\t\t<span class=\"sbux-icon-button__icon\">\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M17 7c1.39 0 2.56.48 3.54 1.46A4.83 4.83 0 0 1 22 12c0 1.38-.48 2.56-1.46 3.54A4.83 4.83 0 0 1 17 17h-3.5a.75.75 0 0 1 0-1.5H17a3.5 3.5 0 1 0-.03-7H13.5a.75.75 0 0 1 0-1.5H17ZM4.52 14.47A3.5 3.5 0 0 1 7 8.5h3.5a.75.75 0 0 0 0-1.5H7c-1.38 0-2.56.5-3.54 1.46A4.8 4.8 0 0 0 2 12c0 1.38.49 2.56 1.46 3.54A4.81 4.81 0 0 0 7 17h3.5a.75.75 0 0 0 0-1.5H7.03c-.94 0-1.84-.37-2.5-1.03Zm4.36-3.22h6.25a.75.75 0 0 1 0 1.5H8.88a.75.75 0 0 1 0-1.5Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M17 7c1.39 0 2.56.48 3.54 1.46A4.83 4.83 0 0 1 22 12c0 1.38-.48 2.56-1.46 3.54A4.83 4.83 0 0 1 17 17h-3.5a.75.75 0 0 1 0-1.5H17a3.5 3.5 0 1 0-.03-7H13.5a.75.75 0 0 1 0-1.5H17ZM4.52 14.47A3.5 3.5 0 0 1 7 8.5h3.5a.75.75 0 0 0 0-1.5H7c-1.38 0-2.56.5-3.54 1.46A4.8 4.8 0 0 0 2 12c0 1.38.49 2.56 1.46 3.54A4.81 4.81 0 0 0 7 17h3.5a.75.75 0 0 0 0-1.5H7.03c-.94 0-1.84-.37-2.5-1.03Zm4.36-3.22h6.25a.75.75 0 0 1 0 1.5H8.88a.75.75 0 0 1 0-1.5Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t<\/span>\n\t\t<\/span>\n\t<\/span>\n\t<span class=\"sbux-icon-button__label visually-hidden\">Copy link to this post<\/span>\n\t<span class=\"sbux-icon-button__backdrop\"><\/span>\n<\/button>\n\t<\/li>\n<\/ul>\n<ul class=\"sbux-post-details is-style-meta\">\n\t<li class=\"sbux-post-details__item\">\n\t\t<time\n\t\t\titemprop=\"timeRequired\"\n\t\t\tdatetime=\"PT4M\"\n\t\t>\n\t\t\t4 min read\t\t<\/time>\n\t<\/li>\n\t\t<li class=\"sbux-post-details__item\">\n\t\t<time\n\t\t\titemprop=\"datePublished\"\n\t\t\tdatetime=\"2023-05-08T17:00:00-07:00\"\n\t\t>\n\t\t\tMay 8, 2023\t\t<\/time>\n\t<\/li>\n\t<\/ul>\n<body><ul class=\"wp-block-list\">\n<li><em>The global coffee company partners with trusted licensed business operator Alsea to open a new store in capital city of Asunci\u00f3n, with two additional Paraguay stores planned for 2023.<\/em><\/li>\n\n\n\n<li><em>Opening marks Starbucks 24th market in Latin America and the Caribbean and 86th globally; underscores commitment to job creation and growth in the Latin America &amp; Caribbean region.<\/em><\/li>\n<\/ul>\n<\/body>\n\n<body><p><strong>Asunci\u00f3n, Paraguay \u2013 <\/strong>Starbucks, in partnership with licensed operator Alsea, today opened its first store in Paraguay, marking Starbucks 24th market in Latin America and the Caribbean, 86th market globally, and 12th together with Alsea. Located at Shopping DelSol in the capital city of Asunci\u00f3n, this is just the first of three Starbucks stores planned for Paraguay this year.<\/p>\n<\/body>\n\n\n<div data-version=\"2022.04.12.002\" class=\"wp-block-gallery columns-3 wp-block-gallery-1\"><figure class=\"wp-block-gallery has-nested-images columns-default is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"682\" data-id=\"15277\" src=\"https:\/\/stories.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01067-copia-1024x682.jpg\" alt=\"\" class=\"wp-image-15277\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01067-copia-1024x682.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01067-copia-300x200.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01067-copia-768x512.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01067-copia-1536x1023.jpg 1536w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01067-copia-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"15269\" src=\"https:\/\/stories.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01107-copia-1024x683.jpg\" alt=\"\" class=\"wp-image-15269\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01107-copia-1024x683.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01107-copia-300x200.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01107-copia-768x512.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01107-copia-1536x1024.jpg 1536w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01107-copia-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" data-id=\"15273\" src=\"https:\/\/stories.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01158-copia-3-1024x683.jpg\" alt=\"\" class=\"wp-image-15273\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01158-copia-3-1024x683.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01158-copia-3-300x200.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01158-copia-3-768x512.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01158-copia-3-1536x1024.jpg 1536w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01158-copia-3-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/figure><\/div>\n\n\n<body><p>\u201cIt is an honor to bring the unparalleled <em>Starbucks Experience <\/em>to customers in Paraguay in partnership with Alsea,\u201d said Tom Ferguson, president, Starbucks Latin America and the Caribbean. \u201cTogether, we look forward to serving our customers, celebrating local culture and coffee traditions, and creating a positive economic impact in the community.\u201d<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"681\" src=\"https:\/\/stories.starbucks.com\/uploads\/sites\/34\/2023\/05\/JZS_9124-2-1024x681.jpg\" alt=\"\" class=\"wp-image-14957\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/JZS_9124-2-1024x681.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/JZS_9124-2-300x200.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/JZS_9124-2-768x511.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/JZS_9124-2-1536x1022.jpg 1536w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/JZS_9124-2-2048x1362.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<body><p>The opening in Paraguay marks a significant milestone in the South Cone region where Starbucks and Alsea are also celebrating 20, 15 and 5 years in Chile, Argentina, and Uruguay, respectively. Globally,\u00a0 Starbucks and Alsea have a <a href=\"https:\/\/historias.starbucks.com\/en-es\/press\/2023\/in-partnership-with-alsea-starbucks-announces-plans-to-expand-and-elevate-the-iconic-brand-around-the-world\/\">goal<\/a> of operating 2,000 stores by the end of 2025.<\/p>\n<\/body>\n\n<body><p>\u201cOur commitment to Paraguay is long term and it fills us with pride to become a part of this community,\u201d said Santiago Farinati, Director of Alsea South Cone. \u201cWe look forward to creating local employment opportunities and delivering experiences full of happiness and flavor as we continue to elevate the customer experience across the region.&#8221;<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-wistia-inc wp-block-embed-wistia-inc\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Paraguay Grand Opening Video\" src=\"https:\/\/fast.wistia.net\/embed\/iframe\/llyq4dmk2t?dnt=1\" allow=\"autoplay; fullscreen\" allowtransparency=\"true\" frameborder=\"0\" scrolling=\"no\" class=\"wistia_embed\" name=\"wistia_embed\" msallowfullscreen width=\"500\" height=\"283\"><\/iframe><script src=\"https:\/\/fast.wistia.net\/assets\/external\/E-v1.js\" async><\/script>\n<\/div><figcaption class=\"wp-element-caption\">Starbucks Paraguay Grand Opening Celebration in Asunci\u00f3n (May 8)<\/figcaption><\/figure>\n\n\n<body><p><strong>Locally-inspired Design with Coffee At Core<\/strong><\/p>\n<\/body>\n\n<body><p>Starbucks stores are designed to create a warm and welcoming space rooted in local traditions and coffee heritage. The 2,153 sq. ft. store features elements inspired by the history of the Guaran\u00ed people and pays homage to the market\u2019s unique culture, including a custom mural by local artist Oz Montan\u00eda. Through his artwork, Montan\u00eda<strong> <\/strong>tells the story of Iara, the \u2018Mother of Waters\u2019 in local folklore. Montan\u00eda<strong> <\/strong>shared that this character is a deity that protects rivers and its creatures. The Siren rests peacefully holding a coffee branch, as she protects the local sea life around her.<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/stories.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01184-copia-1024x683.jpg\" alt=\"\" class=\"wp-image-15237\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01184-copia-1024x683.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01184-copia-300x200.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01184-copia-768x512.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01184-copia-1536x1024.jpg 1536w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/OST01184-copia-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<body><p>With an indoor caf\u00e9 and a relaxing exterior patio with combined seating for up to 100 people, the Shopping DelSol store will offer classic preparations and innovative beverages for different tastes and seasons, as well as wide variety of whole bean coffee sourced from around the world including Starbucks\u00ae Espresso Roast, Starbucks\u00ae Caff\u00e8 Verona\u00ae, Starbucks\u00ae Sumatra, Decaf Komodo Dragon Blend\u00ae, Starbucks\u00ae Pike Place\u00ae Roast, Starbucks\u00ae Guatemala Antigua, Starbucks\u00ae Colombia, Starbucks\u00ae Kenya, and Starbucks\u00ae House Blend.<\/p>\n<\/body>\n\n<body><p>Customers will also be able to enjoy local treats, including the <em>Guayaba<\/em> <em>Pasta Frola<\/em>, a delicious traditional pie prepared with guayaba paste and decorated with a latticed crust, and <em>Chipa with An\u00eds<\/em>, a Guaran\u00ed cultural product made from cassava starch and Paraguayan cheese.<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/stories.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-6-1024x640.jpg\" alt=\"\" class=\"wp-image-14945\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-6-1024x640.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-6-300x188.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-6-768x480.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-6-1536x960.jpg 1536w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-6-2048x1280.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<body><p><strong>A Focus on Sustainability &amp; Social Impact<\/strong><\/p>\n<\/body>\n\n<body><p>Further to Starbucks aspiration to be a resource-positive company, those who visit the store will be able to order their favorite handcrafted beverages with alternative milks, including soy, almond and coconut. The store will also feature Starbucks Grounds for Your Garden program, where customers are given a free bag of used coffee grounds to enrich their gardens and compost.<\/p>\n<\/body>\n\n<body><p>Employing more than 15 green apron partners locally, Starbucks Paraguay also endeavors to give back to the community it serves. Green apron partners are already working with the local nonprofit organization Dequeni Foundation, which helps to take care of and protect children who live in communities affected by poverty.<\/p>\n<\/body>\n\n<body><p>\u201cEach partner has been trained not only in the fundamentals of coffee, but also in the way Starbucks connects with its customers and the larger community, which is unique and recognized worldwide,\u201d said Claudia Aburto, Director of Starbucks South Cone for Alsea. \u201cWe are confident that our Paraguayan partners will be our best brand ambassadors and absolute protagonists in this journey that we begin today. We feel honored and ready to provide this market with a truly unique coffee experience that will not only meet but exceed the expectations of our customers every day.\u201d<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"640\" src=\"https:\/\/stories.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-3-1024x640.jpg\" alt=\"\" class=\"wp-image-14941\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-3-1024x640.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-3-300x188.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-3-768x480.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-3-1536x960.jpg 1536w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/05\/starbucks-3-2048x1280.jpg 2048w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<body><p>The Shopping DelSol store will operate from Monday to Saturday from 8:00 am to 10:00 pm and Sunday from 8:30 am to 10:00 pm.<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"<p>The global coffee company partners with trusted licensed business operator Alsea to open a new store in capital city of Asunci\u00f3n, with two additional Paraguay stores planned for 2023. Opening marks Starbucks 24th market in Latin America and the Caribbean and 86th globally; underscores commitment to job creation and growth in the Latin America &#038; Caribbean region.<\/p>\n","protected":false},"author":446,"featured_media":15233,"template":"","meta":{"ep_exclude_from_search":false,"sbux_color_theme":"default","sbux_typography_theme":"default","byline":"","sbux_is_featured":false,"featured_image_focal_point_x":0,"featured_image_focal_point_y":0,"hide_related_posts":false,"downloadable_assets":[],"footnotes":""},"categories":[],"press_type":[1310],"class_list":["post-14917","press","type-press","status-publish","has-post-thumbnail","hentry","press_type-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Starbucks Opens First Store in Paraguay - Starbucks Stories - Latin America (English)<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-opens-first-store-in-paraguay\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Starbucks Opens First Store in Paraguay - Starbucks Stories - Latin America (English)\" \/>\n<meta property=\"og:description\" content=\"The global coffee company partners with trusted licensed business operator Alsea to open a new store in capital city of Asunci\u00f3n, with two additional Paraguay stores planned for 2023. 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