{"id":11838,"date":"2023-01-23T06:00:00","date_gmt":"2023-01-23T14:00:00","guid":{"rendered":"https:\/\/historias.starbucks.com\/en-es\/?post_type=press&#038;p=11838"},"modified":"2025-03-04T09:48:00","modified_gmt":"2025-03-04T17:48:00","slug":"starbucks-argentina-partners-with-notco-to-introduce-new-plant-based-option","status":"publish","type":"press","link":"https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-argentina-partners-with-notco-to-introduce-new-plant-based-option\/","title":{"rendered":"Starbucks Argentina partners with NotCo to introduce new plant-based option"},"content":{"rendered":"<div class=\"sbx-page-header-featured alignfull has-large-flow-space requires-no-top-page-spacing\">\n\t<div class=\"sbx-page-header-featured__inner\">\n\t\t<div class=\"sbx-page-header-featured__content\">\n\t\t\t\n\t\t\t<h1\t\t\t\tclass=\"sbx-page-header-featured__title is-style-display-sm\"\n\t\t\t\titemprop=\"headline\"\n\t\t\t>\n\t\t\t\tStarbucks Argentina partners with NotCo to introduce new plant-based option\t\t\t<\/h1>\n\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"sbx-page-header-featured__bottom-meta\">\n\t\t\t\t\t<div class=\"sbux-meta\">\n\t\t\t\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sbux-meta__item\">\n\t\t\t\t\t\t\t\t<time\n\t\t\t\t\t\t\t\t\titemprop=\"datePublished\"\n\t\t\t\t\t\t\t\t\tdatetime=\"2023-01-23T06:00:00-08:00\"\n\t\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\t\tJanuary 23, 2023\t\t\t\t\t\t\t\t<\/time>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div\n\t\t\t\tclass=\"sbx-page-header-featured__media\"\n\t\t\t\tstyle=\"--x: 0.5; --y: 0.5\"\n\t\t\t>\n\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1440\" height=\"700\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/01\/Header-Image_Starbucks-NotCo.png\" class=\"sbx-page-header-featured__image wp-post-image\" alt=\"\" itemprop=\"image\" sizes=\"(max-width: 320px) 300px, (max-width: 586px) 480px, (max-width: 864px) 768px, 1280px\" loading=\"eager\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/01\/Header-Image_Starbucks-NotCo.png 1440w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/01\/Header-Image_Starbucks-NotCo-300x146.png 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/01\/Header-Image_Starbucks-NotCo-1024x498.png 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2023\/01\/Header-Image_Starbucks-NotCo-768x373.png 768w\" \/>\t\t\t<\/div>\n\t\t\t\t<!-- endif -->\n\t<\/div>\n<\/div>\n<ul class=\"sbux-share-post alignleft\">\n\t\n\t\t\t<li class=\"sbux-share-post__item\">\n\t\t\t<a\tclass=\"sbux-icon-button sbux-site-header__action\"\n\ttarget=\"_blank\" href=\"https:\/\/www.facebook.com\/sharer\/sharer.php?u=https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-argentina-partners-with-notco-to-introduce-new-plant-based-option\/\">\n\t<span class=\"sbux-icon-button__circle\">\n\t\t<span class=\"sbux-icon-button__icon-container\">\n\t\t\t<span class=\"sbux-icon-button__icon\">\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M9.2 13.52V21h4.07v-7.48h3.04l.63-3.44h-3.67V8.87c0-1.82.71-2.52 2.56-2.52.57 0 1.03.02 1.3.05V3.28c-.5-.14-1.74-.28-2.45-.28C10.93 3 9.2 4.78 9.2 8.6v1.48H6.87v3.44H9.2Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M9.2 13.52V21h4.07v-7.48h3.04l.63-3.44h-3.67V8.87c0-1.82.71-2.52 2.56-2.52.57 0 1.03.02 1.3.05V3.28c-.5-.14-1.74-.28-2.45-.28C10.93 3 9.2 4.78 9.2 8.6v1.48H6.87v3.44H9.2Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t<\/span>\n\t\t<\/span>\n\t<\/span>\n\t<span class=\"sbux-icon-button__label visually-hidden\">Share this post on Facebook<\/span>\n\t<span class=\"sbux-icon-button__backdrop\"><\/span>\n<\/a>\n\t\t<\/li>\n\t\n\t\t\t<li class=\"sbux-share-post__item\">\n\t\t\t<a\tclass=\"sbux-icon-button sbux-site-header__action\"\n\ttarget=\"_blank\" href=\"https:\/\/www.threads.net\/intent\/post?text=Starting January 23, NotMilk\u00ae by NotCo will be available at more than 130 Starbucks stores in Argentina. Buenos Aires &#8211; Starbucks \u2013 operated in Argentina by licensed business partner Alsea \u2013 today announced it will expand its plant-based beverage offerings with the exclusive release of NotMilk\u00ae by NotCo, a leading startup in food technology. 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Buenos Aires &#8211; Starbucks \u2013 operated in Argentina by licensed business partner Alsea \u2013 today announced it will expand its plant-based beverage offerings with the exclusive release of NotMilk\u00ae by NotCo, a leading startup in food technology. NotMilk\u00ae [&hellip;]&amp;title=Starbucks Argentina partners with NotCo to introduce new plant-based option&amp;url=https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-argentina-partners-with-notco-to-introduce-new-plant-based-option\/\">\n\t<span class=\"sbux-icon-button__circle\">\n\t\t<span class=\"sbux-icon-button__icon-container\">\n\t\t\t<span class=\"sbux-icon-button__icon\">\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M3 5.161a2.162 2.162 0 0 1 4.323 0c0 1.194-.968 2.182-2.162 2.182C3.969 7.343 3 6.355 3 5.161ZM20.995 21H21v-6.602c0-3.23-.695-5.718-4.47-5.718-1.816 0-3.034.996-3.531 1.94h-.053V8.983h-3.58v12.017h3.728v-5.95c0-1.567.297-3.082 2.237-3.082 1.912 0 1.94 1.788 1.94 3.182V21h3.724ZM3.297 8.983h3.732V21H3.297V8.983Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M3 5.161a2.162 2.162 0 0 1 4.323 0c0 1.194-.968 2.182-2.162 2.182C3.969 7.343 3 6.355 3 5.161ZM20.995 21H21v-6.602c0-3.23-.695-5.718-4.47-5.718-1.816 0-3.034.996-3.531 1.94h-.053V8.983h-3.58v12.017h3.728v-5.95c0-1.567.297-3.082 2.237-3.082 1.912 0 1.94 1.788 1.94 3.182V21h3.724ZM3.297 8.983h3.732V21H3.297V8.983Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t<\/span>\n\t\t<\/span>\n\t<\/span>\n\t<span class=\"sbux-icon-button__label visually-hidden\">Share this post on LinkedIn<\/span>\n\t<span class=\"sbux-icon-button__backdrop\"><\/span>\n<\/a>\n\t\t<\/li>\n\t\n\t<li class=\"sbux-share-post__item\">\n\t\t<button\tclass=\"sbux-icon-button sbux-site-header__action\"\n\tdata-copy-to-clipboard=\"1\">\n\t<span class=\"sbux-icon-button__circle\">\n\t\t<span class=\"sbux-icon-button__icon-container\">\n\t\t\t<span class=\"sbux-icon-button__icon\">\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M17 7c1.39 0 2.56.48 3.54 1.46A4.83 4.83 0 0 1 22 12c0 1.38-.48 2.56-1.46 3.54A4.83 4.83 0 0 1 17 17h-3.5a.75.75 0 0 1 0-1.5H17a3.5 3.5 0 1 0-.03-7H13.5a.75.75 0 0 1 0-1.5H17ZM4.52 14.47A3.5 3.5 0 0 1 7 8.5h3.5a.75.75 0 0 0 0-1.5H7c-1.38 0-2.56.5-3.54 1.46A4.8 4.8 0 0 0 2 12c0 1.38.49 2.56 1.46 3.54A4.81 4.81 0 0 0 7 17h3.5a.75.75 0 0 0 0-1.5H7.03c-.94 0-1.84-.37-2.5-1.03Zm4.36-3.22h6.25a.75.75 0 0 1 0 1.5H8.88a.75.75 0 0 1 0-1.5Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t\t<svg\n\taria-hidden=\"true\"\n\tfill=\"none\"\n\tfocusable=\"false\"\n\theight=\"24\"\n\tviewBox=\"0 0 24 24\"\n\twidth=\"24\"\n\txmlns=\"http:\/\/www.w3.org\/2000\/svg\"\n>\n\t<path\n\t\td=\"M17 7c1.39 0 2.56.48 3.54 1.46A4.83 4.83 0 0 1 22 12c0 1.38-.48 2.56-1.46 3.54A4.83 4.83 0 0 1 17 17h-3.5a.75.75 0 0 1 0-1.5H17a3.5 3.5 0 1 0-.03-7H13.5a.75.75 0 0 1 0-1.5H17ZM4.52 14.47A3.5 3.5 0 0 1 7 8.5h3.5a.75.75 0 0 0 0-1.5H7c-1.38 0-2.56.5-3.54 1.46A4.8 4.8 0 0 0 2 12c0 1.38.49 2.56 1.46 3.54A4.81 4.81 0 0 0 7 17h3.5a.75.75 0 0 0 0-1.5H7.03c-.94 0-1.84-.37-2.5-1.03Zm4.36-3.22h6.25a.75.75 0 0 1 0 1.5H8.88a.75.75 0 0 1 0-1.5Z\"\n\t\tfill=\"currentColor\"\n\t\/>\n<\/svg>\n\t\t\t<\/span>\n\t\t<\/span>\n\t<\/span>\n\t<span class=\"sbux-icon-button__label visually-hidden\">Copy link to this post<\/span>\n\t<span class=\"sbux-icon-button__backdrop\"><\/span>\n<\/button>\n\t<\/li>\n<\/ul>\n<ul class=\"sbux-post-details is-style-meta\">\n\t<li class=\"sbux-post-details__item\">\n\t\t<time\n\t\t\titemprop=\"timeRequired\"\n\t\t\tdatetime=\"PT2M\"\n\t\t>\n\t\t\t2 min read\t\t<\/time>\n\t<\/li>\n\t\t<li class=\"sbux-post-details__item\">\n\t\t<time\n\t\t\titemprop=\"datePublished\"\n\t\t\tdatetime=\"2023-01-23T06:00:00-08:00\"\n\t\t>\n\t\t\tJanuary 23, 2023\t\t<\/time>\n\t<\/li>\n\t<\/ul>\n<body><p class=\"wp-block-paragraph\"><em>Starting January 23, NotMilk\u00ae by NotCo will be available at more than 130 Starbucks stores in Argentina.<\/em><\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\"><strong>Buenos Aires &#8211; <\/strong>Starbucks \u2013 operated in Argentina by licensed business partner Alsea \u2013 today announced it will expand its plant-based beverage offerings with the exclusive release of NotMilk<em>\u00ae<\/em> by NotCo, a leading startup in food technology. NotMilk\u00ae will be available as an option for all Starbucks handcrafted beverages, at no additional cost.<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">\u201cAt Starbucks, we are always innovating and looking to deliver increased personalization options for our customers. Aligned with our commitment to become a resource-positive company, we are excited to keep growing this NotCo partnership, that began in Chile more than a year ago, and that now expands to Argentina with the launch of NotMilk\u00ae. We hope that every customer who prefers plant-based beverages will enjoy them at their local Starbucks with our new NotMilk\u00ae option,\u201d said Claudia Aburto, general manager at Starbucks Southern Cone.<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">Developed using NotCo technology, NotMilk\u00ae was created using the perfect combination of plants to emulate the flavor and creaminess of regular milk while being a 100% plant-based product.<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">\u201cWe are excited to partner with Starbucks Argentina, who shares our mission to reduce the environmental impact of the food industry on a large scale,\u201d said Mati\u00edas Latugaye, Country Manager at NotCo Argentina. \u201cToday, we are glad to reveal this partnership with the most important coffee chain in the world and announce that in over 130 stores throughout Argentina, customers will now be able to enjoy the best of Starbucks with our NotMilk\u00ae at no additional cost. This is undoubtedly a milestone for us and for the entire plant-based world.\u201d\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">There are more than 170,000 ways to customize a beverage at Starbucks, including selecting plant-based options. These plant-based alternatives provide customers with various ways to meet their taste and lifestyle preferences in order to create their favorite Starbucks handcrafted beverages.\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">Customers are invited to <a href=\"https:\/\/www.starbucks.com.ar\/stores\" class=\"is-external-link\" aria-describedby=\"external-link-description\" target=\"_blank\" rel=\"noopener noreferrer\">find their closest Starbucks<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" aria-hidden=\"true\" focusable=\"false\" height=\"13\" viewBox=\"0 0 13 13\" width=\"13\">\n\t<path d=\"M13 .43v3.9a.43.43 0 1 1-.87 0V1.48l-6.19 6.2a.43.43 0 0 1-.61 0 .43.43 0 0 1 0-.62l6.2-6.2H8.66a.43.43 0 1 1 0-.86h3.9c.24 0 .43.2.43.43ZM11.27 11.7V6.5a.43.43 0 1 0-.87 0v5.2c0 .24-.2.43-.43.43H1.3a.43.43 0 0 1-.43-.43V3.03c0-.24.2-.43.43-.43h5.2a.43.43 0 1 0 0-.87H1.3c-.72 0-1.3.59-1.3 1.3v8.67c0 .72.58 1.3 1.3 1.3h8.67c.71 0 1.3-.58 1.3-1.3Z\" fill=\"currentColor\"><\/path>\n<\/svg><\/a> and enjoy this new flavor experience, combining the best of both worlds by pairing their favorite Starbucks beverage with a planet-based alternative milk.<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"<p>Starting January 23, NotMilk\u00ae by NotCo will be available at more than 130 Starbucks stores in Argentina. Buenos Aires &#8211; Starbucks \u2013 operated in Argentina by licensed business partner Alsea \u2013 today announced it will expand its plant-based beverage offerings with the exclusive release of NotMilk\u00ae by NotCo, a leading startup in food technology. NotMilk\u00ae [&hellip;]<\/p>\n","protected":false},"author":446,"featured_media":11862,"template":"","meta":{"ep_exclude_from_search":false,"sbux_color_theme":"default","sbux_typography_theme":"default","byline":"","sbux_is_featured":false,"featured_image_focal_point_x":0,"featured_image_focal_point_y":0,"hide_related_posts":false,"downloadable_assets":[],"footnotes":""},"categories":[],"press_type":[1310],"class_list":["post-11838","press","type-press","status-publish","has-post-thumbnail","hentry","press_type-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Starbucks Argentina partners with NotCo to introduce new plant-based option - Starbucks Stories - Latin America (English)<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/historias.starbucks.com\/en-es\/press\/2023\/starbucks-argentina-partners-with-notco-to-introduce-new-plant-based-option\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Starbucks Argentina partners with NotCo to introduce new plant-based option - Starbucks Stories - Latin America (English)\" \/>\n<meta property=\"og:description\" content=\"Starting January 23, NotMilk\u00ae by NotCo will be available at more than 130 Starbucks stores in Argentina. Buenos Aires &#8211; Starbucks \u2013 operated in Argentina by licensed business partner Alsea \u2013 today announced it will expand its plant-based beverage offerings with the exclusive release of NotMilk\u00ae by NotCo, a leading startup in food technology. 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