{"id":26237,"date":"2025-06-30T08:00:00","date_gmt":"2025-06-30T15:00:00","guid":{"rendered":""},"modified":"2025-07-14T20:23:00","modified_gmt":"2025-07-15T03:23:00","slug":"frappuccino-is-30","status":"publish","type":"post","link":"https:\/\/historias.starbucks.com\/en-es\/stories\/2025\/frappuccino-is-30\/","title":{"rendered":"Frappuccino is 30!"},"content":{"rendered":"<div class=\"sbx-page-header-image-overlay alignfull has-color-theme-on-dark has-large-flow-space requires-no-top-page-spacing\">\n\t<div class=\"sbx-page-header-image-overlay__inner\">\n\t\t<div class=\"sbx-page-header-image-overlay__content\">\n\t\t\t\t\t\t\t<div class=\"sbx-page-header-image-overlay__top-meta\">\n\t\t\t\t\t<a href=\"https:\/\/historias.starbucks.com\/en-es\/stories\/noticias\/press-releases\/\" class=\"sbux-pill\">\n\t\t\t\t\t\t<span>Press Releases<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t<h1\t\t\t\tclass=\"sbx-page-header-image-overlay__title is-style-display-sm\"\n\t\t\t\titemprop=\"headline\"\n\t\t\t>\n\t\t\t\tFrappuccino is 30!\t\t\t<\/h1>\n\n\t\t\t\t\t\t\t<div class=\"sbx-page-header-image-overlay__excerpt\" itemprop=\"abstract\">\n\t\t\t\t\t<p>The story behind Starbucks beloved beverage\u00a0<\/p>\n\t\t\t\t<\/div>\n\t\t\t\n\t\t\t\t\t\t\t<div class=\"sbx-page-header-image-overlay__bottom-meta\">\n\t\t\t\t\t<div class=\"sbux-meta\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sbux-meta__item\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\tBy \t\t\t\t\t\t\t<span itemscope itemtype=\"http:\/\/schema.org\/Person\" itemprop=\"author\">\n\t\t\t\t\t\t\t\t<span itemprop=\"name\">\n\t\t\t\t\t\t\t\t\tHeidi Peiper\t\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<\/span>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sbux-meta__item sbux-meta__item--separator\" aria-hidden=\"true\">\n\t\t\t\t\t\t\t<hr class=\"sbux-meta__separator\">\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"sbux-meta__item\">\n\t\t\t\t\t\t\t<time\n\t\t\t\t\t\t\t\titemprop=\"datePublished\"\n\t\t\t\t\t\t\t\tdatetime=\"2025-06-30T08:00:00-07:00\"\n\t\t\t\t\t\t\t>\n\t\t\t\t\t\t\t\tJune 30, 2025\t\t\t\t\t\t\t<\/time>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\n\t\t\t\t\t<div\n\t\t\t\tclass=\"sbx-page-header-image-overlay__media\"\n\t\t\t\tstyle=\"--x: 0; --y: 0\"\n\t\t\t>\n\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1080\" height=\"1070\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292.jpg\" class=\"sbx-page-header-image-overlay__image wp-post-image\" alt=\"\" itemprop=\"image\" loading=\"eager\" sizes=\"(max-width: 320px) 320px, (max-width: 480px) 480px, (max-width: 768px) 768px, (max-width: 1024px) 1024px, (max-width: 1280px) 1280px, 100vw\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292.jpg 1080w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292-300x297.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292-1024x1015.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292-150x150.jpg 150w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292-768x761.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292-480x476.jpg 480w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292-320x317.jpg 320w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/HAPPY-BERRY-BIRTHDAY-HAPPY-CHOCO-BIRTHDAY-FRAPP-ANNIVERSARY-FY25-01-e1751043210292-160x159.jpg 160w\" \/>\t\t\t<\/div>\n\t\t\t<\/div>\n<\/div>\n\n\n<body><p class=\"has-drop-cap wp-block-paragraph\">This summer marks the 30<sup>th<\/sup> birthday of the iconic Frappuccino\u00ae blended beverage and Starbucks coffeehouses across Latin America and the Caribbean are celebrating in a big way.\u00a0\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">Starting tomorrow (July 1) through July 20, customers can enjoy the <strong>Happy Berry Birthday Frappuccino<strong>\u00ae<\/strong> <\/strong>blended beverage<strong> <\/strong>and the <strong>Happy Choco Birthday Frappuccino<strong>\u00ae<\/strong> <\/strong>blended beverage, available at Starbucks coffeehouses across Latin America and the Caribbean for a limited time, while supplies last.\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">The <strong>Happy Berry Birthday Frappuccino\u00ae<\/strong> blended beverage is a fruity, vibrant blend that combines strawberry, dragonfruit, and white mocha for a perfectly balanced sweetness. Finished with a touch of charm, it\u2019s topped with whipped cream and pink confetti sprinkles to make every sip a celebration.\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">The <strong>Happy Choco Birthday Frappuccino<strong>\u00ae<\/strong> <\/strong>blended beverage is a decadent blend of chocolate ganache, dulce de leche and rich coffee, for a celebration of flavors in every sip. The beverage is finished with whipped cream and swirls of chocolate ganache and dulce de leche. \u00a0<\/p>\n<\/body>\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"1081\" height=\"1350\" src=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01.jpg\" alt=\"\" class=\"wp-image-26249\" srcset=\"https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01.jpg 1081w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01-240x300.jpg 240w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01-820x1024.jpg 820w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01-768x959.jpg 768w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01-1024x1279.jpg 1024w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01-480x599.jpg 480w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01-300x375.jpg 300w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01-320x400.jpg 320w, https:\/\/about.starbucks.com\/uploads\/sites\/34\/2025\/06\/BIRTHDAY-FRAPP-BIRTHDAY-CAPSULE-V2-FRAPP-ANNIVERSARY-FY25-01-160x200.jpg 160w\" sizes=\"auto, (max-width: 1081px) 100vw, 1081px\" \/><\/figure>\n\n\n<body><p class=\"wp-block-paragraph\">Customers can also find special-edition drink tumblers and merchandise and in-store events.\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\"><strong>A Look Back at 30 Years\u00a0<\/strong>\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">How did Frappuccino<strong>\u00ae<\/strong> become an icon? It&#8217;s hard to imagine Starbucks now, but in the 90s, most beverages sold at Starbucks were hot \u2013 and the only cold beverages served in Starbucks coffeehouses were iced coffees and teas. In 1993, a district manager in Southern California saw an opportunity for a blended beverage that would appeal to customers on warmer days and started a test at a single store in Los Angeles&#8217; San Fernando Valley. It was an instant hit.\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">By the following summer, 10 Southern California stores were serving blended coffee beverages to enthusiastic customers looking for refreshment. Meanwhile Starbucks acquired The Coffee Connection in Boston, along with one of their products called &#8220;frappuccino,&#8221; a cold, slushy drink made using a soft-serve machine. Starbucks applied the name to its new blended beverage and decided to quickly ramp up a company-wide launch for the following summer.\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\"><strong>The Birth of an Icon<\/strong>\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">In the summer of 1995, Starbucks brought Frappuccino\u00ae blended beverages across all of its stores in the United States and Canada. The only two flavors were Coffee and Mocha, made from ice double-strength brewed Italian Roast coffee brewed in stores. There was not even whipped cream. Frappuccino<strong>\u00ae<\/strong> blended beverages changed the trajectory of the company by bringing in new customers who were not normally coffee drinkers, and filling its stores in afternoons and during warm weather when coffee business was typically slow. Frappuccino\u00ae blended beverages accounted for 11 percent of its summer sales and helped push Starbucks stock to an all-time high.\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\"><strong>Evolution of Frappuccino<strong>\u00ae<\/strong><\/strong>\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">After the resounding success of Frappuccino\u00ae blended beverages, Starbucks founder Howard Schultz suggested the idea of a bottled Frappuccino\u00ae  blended beverage in a meeting with Pepsi executives. By summer of 1996, Starbucks\u00ae bottled Frappuccino\u00ae chilled coffee drinks were arriving in grocery stores.\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">&#8220;We were so confident of our product that we didn&#8217;t even test-market it,&#8221; said Schultz in his book, <em>Pour Your Heart Into It<\/em>. &#8220;Pepsi ramped up production as quickly as possible, but even then we could supply only West Coast supermarkets for the summer of 1996. We couldn&#8217;t make it fast enough.&#8221;\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">Starbucks continued to innovate with new flavors to meet growing demand. In 1999, Starbucks introduced Caramel Frappuccino\u00ae blended beverage with whipped cream and caramel drizzle \u2013 served with a green straw and domed lid for the first time.\u00a0\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\"><strong>Celebrating 30 Years\u00a0<\/strong>\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">Today, Starbucks serves locally relevant Frappuccino\u00ae blended beverages all across the globe and offers a variety of flavor combinations including limited-time beverages like the Rockmance Frappuccino\u00ae, Lavendar White Mocha Frappuccino\u00ae and White Chocolate Macadamia Frappuccino\u00ae across Latin America and the Caribbean.\u00a0<\/p>\n<\/body>\n\n<body><p class=\"wp-block-paragraph\">In his book, Schultz underscored the impact Frappuccino\u00ae blended beverage has made in Starbucks history. &#8220;Its story epitomizes the enterprising spirit we still have at Starbucks,\u201d he said \u201cIt&#8217;s experimental. It&#8217;s adventurous. It fires people up and engages their imagination.&#8221;\u00a0\u00a0<\/p>\n<\/body>","protected":false},"excerpt":{"rendered":"<p>The story behind Starbucks beloved beverage\u00a0<\/p>\n","protected":false},"author":593,"featured_media":26253,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ep_exclude_from_search":false,"sbux_color_theme":"default","sbux_typography_theme":"default","byline":"Heidi Peiper","sbux_is_featured":false,"featured_image_focal_point_x":0,"featured_image_focal_point_y":0,"hide_related_posts":false,"downloadable_assets":[],"footnotes":""},"categories":[2201,2233,2229,2461],"tags":[209,137],"class_list":["post-26237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-beverages-food","category-noticias","category-news","category-press-releases","tag-frappuccino","tag-starbucks"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Frappuccino is 30! 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