core/paragraph

At Starbucks we know that more than a drink, coffee is a symbol that represents tradition and can comfort the spirit, bringing people together and inspiring a better tomorrow.&nbsp;

For everything this ancient elixir gives us, we consistently join forces with all the people who participate in the coffee journey, from the bean to the cup. Together, we want to give back more than we take from the planet and help create a sustainable future for the communities in which we have a presence.&nbsp;

We know that every action counts and that is why we seek to take actions that bring us closer to the goal of halving our carbon, water, and waste footprint in all aspects of our business.&nbsp;

In Latin America, we carry out different initiatives in order to positively impact the environment. Here are some of the most recent.&nbsp;

Buy Half a Tree&nbsp;

core/heading

From April 5 to 7, in El Salvador, Guatemala and Costa Rica, people participated in the initiative "Buy Half a Tree" (Comprá la mitad de un árbol) as part of the volunteer of the month. However, this time not only our partners had the opportunity to participate, but we also invited our clients to be part of this local reforestation effort.&nbsp;

If you bought a reusable cup, you would have contributed half of the resources to plant a tree, while Starbucks donated the rest.&nbsp;

Find out how many trees were donated in real time and get more details about the “Buy Half a Tree” campaign <a href="https://hagamoselcambiojuntos.com" target="_blank" rel="noreferrer noopener">here</a>.&nbsp;

A Cup Can Make a Difference&nbsp;

Across the region, as part of Starbucks' commitment to become a resource positive company by 2030, we are promoting the use of reusable items in stores to create a positive footprint on the planet.&nbsp;

This Friday, April 22, depending on the country you are visiting us from, you can get a free traditional traditional or Earth Day-themed reusable cup made from 50% recycled materials when getting a beverage, the new blue “Sip Sustainably” cup, or enjoy a free coffee of the day when you order your beverage and bring or purchase your own reusable cup. Every store in the region has something special for this important day. Visit your preferred Starbucks store to do your bit while enjoying your favorite beverage. 

Reusable cups are back!&nbsp;

En mercados seleccionados de Latinoamérica, nuevamente podrás llevar un vaso reusable o personal para saborear tu bebida favIn selected markets in Latin America, you will once again be able to bring a reusable or personal cup to enjoy your favorite beverage. Visit your favorite store in Mexico, Chile, Colombia and participating markets with your own cup for a discount, an initiative that was paused during the pandemic.&nbsp;

core/image

Best of all, you don't need to leave your home to be part of the actions taken on this important day. If you use Starbucks Delivers in Mexico and if you wish to, you can now receive ground coffee waste as a gift for your compost, your house plants or your garden by placing your order through DiDi Food, Rappi or Uber Eats.&nbsp;

Ciclobom: giving new life to Starbucks iconic paper cups&nbsp;

For its part, Starbucks Brazil, in collaboration with BO Packaging, Ibema and Green Mining, is launching the Ciclobom recycling campaign in various stores in the country.

Ciclobom is an initiative that seeks to create a complete sustainable cycle for Starbucks paper cups. The idea is to collect all discarded paper cups to later turn them into sleeves for new drinks.&nbsp;

The pilot stage of this project began in 2021 with 14 participating stores, but in 2022 the intention is to expand it to more than 60 stores to expand our reach.&nbsp;

Ciclobom reinforces the sustainability actions that Starbucks Brazil already carries out in the country, such as the use of For Here Ware (ceramic tableware offered for consumption in the store).&nbsp;

For a better future for the world&nbsp;

These actions all across the region are an example of Starbucks' commitment to reducing waste and developing innovative sustainability initiatives in support of our long-term goal of being resource positive.&nbsp;

We know that there’s still a lot to be done, but we firmly believe that every effort to create a better future, big or small, is important, so we will keep on working from our trenches and in partnership with others to continue evolving.&nbsp;

In the meantime, we look forward with a sense of urgency and the conviction that we must challenge ourselves, think big and do much more to care for the planet we all share.&nbsp;

Starbucks Sustainability Commitment Environment

Celebrate Earth Day with Starbucks. Find out how you can help to positively impact the environment while enjoying your favorite beverage.

This is How We Celebrate Earth Day in Latin America - Historias-en

https://stories.starbucks.com/uploads/sites/34/2022/04/Starbucks-Sustainability-Commitment-Environment-2.jpg

Historias-en

This is How We Celebrate Earth Day in Latin America

https://historias.starbucks.com/en-es/stories/2022/earth-day-2022/

twitter:card

Celebrate Earth Day with Starbucks. Find out how you can help to positively impact the environment while enjoying your favorite beverage. Click on the link in our bio to learn more about all the actions that Starbucks takes in Latin America to take care of our planet! #HistoriaStarbucks #DíadelaTierra #EarthDay

twitter:description

twitter:image

twitter:title

Celebrate Earth Day with Starbucks

We know that in addition to inspiration, women are agents of change. Where a woman thrives, an entire ecosystem prospers. For this reason, we support women from all over the world to empower them and thus change the destiny of their communities.

Within the context of International Women's Day, we want to recall some of the stories about key players in the region, from coffee growers to baristas, who are doing their bit in the coffee journey while also making a better future for coffee possible.

From beginning to end, coffee is a place for women

Starbucks seeks to empower partners who work in the final stretch before your coffee reaches the cup and is ready to be enjoyed.

The brand continually works to create an environment in which women feel free to flourish professionally. We can see this reflected in the fact that the majority of partners in the stores in El Salvador, Guatemala and Costa Rica are women.

Also, in Bolivia 65% of the team are women who perform in an exemplary manner and in Mexico 56% of store managers are women, and of these, 90% have been promoted in the last two years. "Women are strong, powerful and creative, we inject a natural balance into the world of coffee, where until a few years ago we did not have a greater presence," says Mildred Núñez, District Manager who supervises 12 stores in Cancun, and leads a team that is 75% women.

Impact starts at the root

In the journey coffee makes from bean to cup, women have always been essential. For this reason, Starbucks has various initiatives and programs that support women coffee growers in Latin America and the world.

The C.A.F.E. Practices program provides training in agricultural practices and guidance on basic crop management so women can participate equally in critical decisions regarding coffee cultivation.

In Mexico, for example, several coffee-growing communities are already part of the program. One of these is the Totonacapan Coffee Cooperative, in the state of Puebla. Made up of 29 women who participate in each step of the coffee production process, the Cooperative seeks to help women to be administrators of their own plot and cultivate using the best practices.

In Santander, Colombia, coffee is an ancient tradition in which women play an essential role. It is there, in the heart of the Andean mountains, where the coffee for one of the most special Starbucks blends is grown.

Starbucks® Colombia Santander has a bold and robust flavor, with sweet apple notes, which in addition to being a treat to the palate, is a source of pride since it is grown 100% by women from the region in a country where only 3 out of 10 coffee farmers are women.

This full-body medium-roast Arabica coffee reflects the passion of Santanderean women feel for the fruit of their land and the strength of their commitment to their community.

Needless to say, the dedication of Latin American women is one of the most important ingredients to create fertile lands where both coffee and the dreams of coffee growers can bear fruit for generations.

Donations to keep growing strong

For Starbucks, success must be shared, which is why we are committed to generating a positive impact based on opportunity and inclusion in the communities where we work.

Since 2018, the Starbucks Foundation has partnered with nonprofits around the world to support 250,000 women and girls in communities of origin, including investing $14 million in grants. This is why this International Women's Day, we share our new goal to positively impact 1 million women and girls by 2030.

The brand keeps on developing programs related to female leadership, access to finance, and healthy homes in coffee and tea-producing communities in Latin America, Africa, and Asia. Furthermore, the Starbucks Foundation will unveil 20 new grants to empower more than 70,000 women and girls as leaders in their communities thus accelerating progress toward our new goal.

These donations will propel the important work of protecting lives and livelihoods within coffee-growing communities, with continued support for women's access to clean water, sanitation, and economic resilience.

Since its founding, Starbucks has been dedicated to creating equal opportunities for all. The brand strongly believes in putting partners first and investing in their success and well-being while also creating a culture in which everyone is welcome.

This March 8, we commemorate the amazing women who are doing their bit to build the world we want to share.

For Starbucks, women are a fundamental part of the future of coffee - Historias-en

https://stories.starbucks.com/uploads/sites/34/2022/03/HSbux_MAR2022_LAC_HEROIMAGE.png

For Starbucks, women are a fundamental part of the future of coffee

https://historias.starbucks.com/en-es/stories/2022/iwd/

starbucks latinoamérica

starbucks latinoamérica Archives - Historias-en

Home

https://historias.starbucks.com/en-es/tag/starbucks-latinoamerica/

English

Latin America

Coffee is at our heart, inspiring our craft and driving innovation—in our drinks, our food, our stores and new ways we bring the Starbucks experience to you wherever you are.

Coffee & Craft

Our vision for the future is to become resource positive—giving back more than we take from the planet. And we know we can’t do it alone. It takes all of us.

Planet

Our aspiration is to be people positive—investing in humanity and the well-being of everyone we connect with, from our partners to coffee farmers to the customers in our stores and beyond.