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Santo Domingo – Starbucks, operated in the Dominican Republic by retail licensee Green Star Partners, has set out to be a different kind of company – one that looks after and supports the communities it serves. Today, Starbucks Dominican Republic strengthens its commitment to the Dominican communities through a partnership with The Starbucks Foundation and Habitat for Humanity Dominican Republic to provide locals in Haina, Santo Domingo, with decent housing through the NGO’s Housing Support Service Program.

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Supporting communities is a significant part of how Starbucks Dominican Republic makes a greater impact and change at scale. The project started in 2020 amid the COVID-19 pandemic, and since then, the partnership has sought to create a lasting impact in the community of Haina, Santo Domingo, by helping improve living conditions for locals.

“As we continue to grow our business, we remain true to Starbucks mission and values, using our scale for good and continuing to be a catalyst for positive change in the diverse communities we serve,” said José Luis Gómez managing director of Starbucks Dominican Republic. “I would like to thank Habitat for Humanity Dominican Republic and The Starbucks Foundation for supporting us in our commitment, which is rooted in the belief that we can balance profitability and social conscience.”

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Starbucks Dominican Republic endeavors to strengthen its communities by listening, supporting, investing, and uplifting in meaningful ways. Through access to microcredit loans made possible via Habitat for Humanity Dominican Republic and the support of The Starbucks Foundation and Green Star Partners, which donated funds for construction, families in Haina have been able to gradually build their homes. In addition, The Starbucks Foundation grant supported training for more than 50 residents to gain greater knowledge in emergency preparedness and health homes. 

“When the pandemic came, my husband and I both lost our jobs. During this transition period, he had the idea of ​​starting a cooking business from home since our local community had very little access to home-cooked meals. We eventually moved the business to a relative's house, and I started looking for a way to renovate our own house. Through a friend, I reached out to Habitat for Humanity. We did all the paperwork, and they approved the loan immediately,” said Gladibel Reyes, one of the beneficiaries of the project.

Starbucks Dominican Republic strives to uplift the communities and neighborhoods that host the company’s stores. To this end, in fall 2021, 30 Starbucks Dominican Republic partners joined forces and volunteered to finish three homes in Haina, Santo Domingo, serving their community, one family and one home at a time. &nbsp;

"We are very happy about this partnership and joining efforts to empower Dominican families with self-sufficiency and ultimately driving the economy at the local level," emphasized Cesarina Fabián, National Director of Habitat for Humanity Dominican Republic. 

Starbucks Dominican Republic will continue to support initiatives with Habitat for Humanity as part of its ongoing commitment to create meaningful impact.

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About Green Star Partners&nbsp;

Green Star Partners is a strategic alliance created between Star Retail, Grupo País, Caribbean Cinemas and Punta Espada. Combining decades of national and international experience in sectors such as food, beverages, and retail. Since May 2020, the conglomerate Green Star Partners operates and expands the Starbucks brand in the Dominican Republic.&nbsp;

About Habitat for Humanity Dominican Republic&nbsp;

Habitat for Humanity Dominican Republic is an international non-profit organization that seeks to improve the living conditions of low-income families through access to decent housing and programs focused on minimizing risk and increasing response to disasters.&nbsp;

With the vision of a world where each person has a decent place to live, families are empowered to create strength, stability and self-sufficiency through housing. To date, the institution has carried out more than 30 thousand housing solutions and impacted around 150 thousand people.&nbsp;

Habitat&nbsp;Dominicana&nbsp;contributes to the country in improving the living conditions of the families that are part of the qualitative and quantitative housing deficit. This is achieved through the development of programs that facilitate access to housing microfinance for low-income families with technical assistance in construction, and by creating financial education programs that support and contribute to reducing the deficit. we empower with housing.&nbsp;

Starbucks partners paint a house blue in the Dominican Republic

Starbucks Works with Habitat for Humanity in the Dominican Republic to Support Housing for Families in Santo Domingo - Historias-en

Historias-en

Starbucks Works with Habitat for Humanity in the Dominican Republic to Support Housing for Families in Santo Domingo

Thirty Starbucks Dominican Republic partners (employees) volunteered to build houses in Haina, Santo Domingo. Santo Domingo – Starbucks, operated in the Dominican Republic by retail licensee Green Star Partners, has set out to be a different kind of company – one that looks after and supports the communities it serves. Today, Starbucks Dominican Republic strengthens […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-works-with-habitat-for-humanity-in-the-dominican-republic-to-support-housing-for-families-in-santo-domingo/

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The “I Am” project started by the brand’s Brazilian operator, SouthRock, three years ago provides transgender partners (employees) with legal and psychological well-being support to amend their names on their birth certificates&nbsp;

São Paulo – In support of Brazil’s National Trans Day of Visibility on January 29, SouthRock, Starbucks licensed retail operator in Brazil, today announced the “I Am” (“Eu Sou”) project to offer free legal support for transgender partners (employees) seeking to amend their names and genders on their birth certificates. This year for the first time, SouthRock will expand its support to partners at their corporate offices and other businesses operated by the company in Brazil.

“Starbucks Brazil is committed to creating an inclusive culture that promotes respect and dignity for all of our partners and customers. Through the ‘I Am’ project, we reinforce our support of the transgender community in particular,” said Sandra Collier, director of marketing, loyalty and categories of SouthRock. “It is very gratifying to know that by offering legal support, we can make a significant and positive impact on the lives of our partners and the communities we serve,” added Collier.

Starting on January 29 – to coincide with the National Trans Day of Visibility – current Starbucks partners in Brazil can receive legal counsel covered by the company to begin the process to amend their names and genders on their birth certificates. &nbsp;All legal and psychological well-being support will be covered by SouthRock. In addition to partners, this year the initiative also supports amending the names of members of the NGOs Casa Florescer and Casa 1, integrating them into the project.

“Participating in the ‘Eu Sou' project really changed my life, mainly because of the freedom I gained to be who I am as I always dreamed and imagined. It was a very big turning point: Jota was born and changed everything that existed before him. Throughout the process, I was always highly respected and welcomed everywhere in the company, by all hierarchies. As long as I exist, I will remember the 'I Am' project,” said Jota Ramos, customer service analyst at Starbucks in Brazil, who had his name amended in the 2021 edition of the project.

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Starbucks in Brazil first launched the “I Am” project in January 2020. With permission from participants, Starbucks Brazil <a href="https://www.youtube.com/watch?v=Pw-WAnAgPQI">documented</a> the emotional journey to give audiences a look at the meaningful impact of the project. The video won the Grand Prix at the 2021 Cannes Lions Festival and, more recently, an Effie Award.

Since 2018, Starbucks in Brazil has worked with local advocacy groups, such as Casa 1 (SP) and Grupo Arco-Íris (RJ), to support LGBTQ+ inclusion efforts through the donation of Starbucks product sales such as the Pride Frappuccino® Blended Beverage and t-shirts, to help those in vulnerable situations due to their sexual orientation.

Learn more about Starbucks Brazil’s efforts to promote LGBTQ+ inclusion at <a href="https://www.linkedin.com/company/starbucks-brasil-comã©rcio-de-cafã©s-ltda-/">LinkedIn</a>, <a href="https://www.instagram.com/starbucksbrasil/">Instagram</a>, <a href="https://www.facebook.com/StarbucksBrasil/">Facebook</a>, <a href="https://twitter.com/StarbucksBrasil">Twitter</a> and <a href="https://www.youtube.com/user/StarbucksBrasil">YouTube</a>.

The licensee operator of Starbucks in Brazil, SouthRock was founded in 2015 with the objective of managing and operating a qualified and multi-brand foodservice portfolioin the Brazilian market. It started operating in 2017 at Guarulhos International Airport managing B.A.R. (Brazil Airport Restaurants), which operates exclusively in the most important airports in Brazil bringing a diversity of brands to consumers, travelers, and tourists. In 2018, the company signed an exclusive licensing agreement with Starbucks and TGI Fridays in Brazil, being granted with right to operate these brands nationwide (model used globally by these brands). The company's expansion process was amplified in 2019, when Starbucks stores were inaugurated in Santa Catarina, the first market outside São Paulo and Rio de Janeiro. During that same year, SouthRock Lab, a digital branch also started aiming to develop technologies to improve physical x digital experiences and interactions between customers and brands. SouthRock is committed to constantly expanding its business in order to reach more people and more communities with its brands, offering great services, sharing values and positively impacting society, always putting customers and employees first alongside its brands.

Starbucks cup with name "Lux" written in black and pink, white and blue ribbon

Starbucks Launches 3rd Edition of “I Am” Project on Brazil's National Trans Day of Visibility - Historias-en

Starbucks Launches 3rd Edition of “I Am” Project on Brazil&#8217;s National Trans Day of Visibility

The “I Am” project started by the brand’s Brazilian operator, SouthRock, three years ago provides transgender partners (employees) with legal and psychological well-being support to amend their names on their birth certificates&nbsp; São Paulo – In support of Brazil’s National Trans Day of Visibility on January 29, SouthRock, Starbucks licensed retail operator in Brazil, today […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-launches-3rd-edition-of-i-am-project-on-brazils-national-trans-day-of-visibility/

Starbucks Launches 3rd Edition of “I Am” Project on Brazil’s National Trans Day of Visibility

Drax Hall Plaza, JAMAICA – Today, Starbucks Jamaica, operated by Caribbean Coffee Traders Limited, announced the opening of its first Starbucks drive-thru store in the market located in St. Ann. The new store demonstrates Starbucks continued focus on the customer experience in Jamaica, to meet customers’ needs of convenience, personalization and connection.

"We are excited for the opening of our very first drive-thru location&nbsp;in Jamaica to share our coffee passion with more Jamaican customers while further creating job opportunities in the community," said Roxanne Dixon-Rose, Regional Director of Caribbean Coffee Traders Limited. "Growth for the brand has been exponential as we continue to expand through the Caribbean, recently opening our Barbados market in July 2021. I am proud to lead a brand regionally that continues to live its mission and values. This opening is the latest testament to Starbucks&nbsp;continued&nbsp;commitment&nbsp;to delivering an unparalleled coffee experience to customers, as we expand store formats and create deeper connections to meet our customers' needs and increasingly on-the-go lifestyles.”

The new store – located in Drax Hall Plaza, just minutes from the North South Highway – is specially designed to provide a unique on-the-go experience in a safe and familiar way, while continuing to elevate the Starbucks Experience to customers across Jamaica. The new location marks Starbucks 11th store in the market, with approximately 70 partners (employees) wearing the green apron nationwide.

A stunning feature of the 2,200 square ft. store is a monumental mural on its exterior, bearing a subtle floral appearance. The mural is the company’s seventh collaboration with local artist Fiona Godfrey.

Starbucks Drax Hall will serve as the ideal getaway for commuters looking to take a break from their journey, while also serving those shopping in the newly developed shopping plaza and nearby communities.

Starbucks Jamaica remains committed to continue adapting its customer experience for on-the-go occasions through formats such as drive-thru in the country and across the region. With curbside pickup, WhatsApp and call-in options now available at select stores, Caribbean Coffee Traders Limited continues to expand its portfolio with more ways to enhance the customer experience in Jamaica. &nbsp;

As with all stores, strict social distancing measures and elevated sanitization practices for the safety of partners and customers will be implemented. The opening hours for this new location will be 6:30 a.m. – 8:00p.m. Monday through Saturday and 8:00 a.m. – 5:00p.m. on Sunday.

About Caribbean Coffee Traders Limited

Caribbean Coffee Traders Limited (CCTL) is a consortium led by restaurant management and franchise operator of Margaritaville Caribbean Group and Adam Stewart, Deputy Chairman of Sandals Resorts International. CCTL operates Starbucks stores in Jamaica (2019), Cayman Islands (2019), Turks and Caicos Islands (2020), Panama (2021) and Barbados (2021). Through its commitment to maintaining operational standards, providing extraordinary customer experience, and serving the community, the brand continues to expand and integrate in communities across the Caribbean region. Today with a total of 11 stores open, Caribbean Coffee Baristas Limited, licensed franchise holder led by Adam Stewart and Ian Dear, continues to fulfill its commitment to open more stores across Jamaica, offering customers the highest quality coffee and an unmatched Starbucks experience.

Starbucks Opens First Drive-Thru Store in Jamaica - Historias-en

Starbucks Opens First Drive-Thru Store in Jamaica

New drive-thru location at Drax Hall Plaza in St. Ann is the 11th Starbucks store in the market Drax Hall Plaza, JAMAICA – Today, Starbucks Jamaica, operated by Caribbean Coffee Traders Limited, announced the opening of its first Starbucks drive-thru store in the market located in St. Ann. The new store demonstrates Starbucks continued focus […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-opens-first-drive-thru-store-in-jamaica/

Mexico City – Starbucks Mexico – together with the support from Alsea Foundation A.C. – today announced the launch of the new initiative, Donde Come Uno, Comen Dos, to reduce food waste at select Starbucks stores in the market. To ensure unsold items do not go to waste, participating stores will mark down select products by 50% several hours prior to closing. As part of Starbucks ongoing commitment to the fight against hunger, the company will donate revenue from the sales of the products to <a href="https://bamx.org.mx/" data-type="URL" data-id="https://bamx.org.mx/">Bancos de Alimentos de México (BAMX)</a>, a network of 55 food banks working to close the hunger gap by providing nutritious meals to thousands of families across Mexico. &nbsp;

Through the Donde Come Uno, Comen Dos initiative Starbucks Mexico hopes to address food and beverage waste. According to BAMX data, nearly 34% of food produced across Mexico goes to waste, equivalent to 20.4 million tons of food annually with a value of 491 billion pesos.

"Since our arrival in the market 20 years ago, Starbucks Mexico has sought to connect partners (employees), customers and communities through coffee. We also strive to create a positive impact in each neighborhood we serve," said José Luis Portela, CEO of Starbucks Mexico. “Donde Come Uno, Comen Dos is part of our global commitment to fight hunger, reduce food waste and create a better future for our communities and our planet.”

Customers can easily identify the discounted items under Donde Come Uno, Comen Dos by the newly designed MICHAS GRACIAS label that will be affixed to select products – including ready-to-drink beverages, baked goods, packaged food, and grab-and-go items – and can support the initiative by buying the surplus products from 8:00 p.m. until close at participating stores. Starbucks Mexico will donate revenue from the sales of these items to BAMX, which provides over 10,000 families across 27 states in Mexico with food staples including rice, beans, and lentils through their food pantries.

"It is a great achievement to be part of such an ambitious nationwide program in alliance with Starbucks, with which we seek to prevent food waste and food insecurity for thousands of Mexicans. It allows us to reach every corner of the country where families in need of food live. With this alliance, we are convinced that our mission will reach many Mexicans and we will be able to achieve our institutional objectives," said Mariana Jiménez, Director of Strategic Alliances and Innovation at BAMX.

As Starbucks Mexico celebrates its 20th anniversary this year, it continues to advance its mission to inspire and nurture the human spirit – one person, one cup and one neighborhood at a time – and, through the Donde Come Uno, Comen Dos initiative, partner with its customers to support and strengthen communities in Mexico that need it most.

Person holding cup of fruit with Michas Gracias label

Starbucks Mexico Launches New Initiative to Fight Hunger and Reduce Food Waste - Historias-en

Starbucks Mexico Launches New Initiative to Fight Hunger and Reduce Food Waste

Starbucks Mexico and the Alsea Foundation A.C. launch Donde Come Uno, Comen Dos, where select products are available at half price and proceeds donated to Bancos de Alimentos de México. Identified with the MICHAS GRACIAS label, discounted items include bakery and grab-and-go products as well as ready-to-drink beverages and packaged food nearing expiration that will […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-mexico-launches-new-initiative-to-fight-hunger-and-reduce-food-waste/

As Brazilians rebuild following devastating rain, flooding and landslides in the northeastern state of Bahia and most recently in the city of Petrópolis in the state of Rio de Janeiro, The Starbucks Foundation and SouthRock – licensed retail operator of Starbucks in Brazil – have committed joint donations to support immediate relief and recovery efforts on the ground.

The funding designated to support communities across Bahia was distributed to&nbsp;<a href="https://nam12.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwck.org%2F&amp;data=04%7C01%7Cmaria.fernanda%40edelman.com%7Cf6b80f2b942b45f0e00108d9f88043f3%7Cb824bfb3918e43c2bb1cdcc1ba40a82b%7C0%7C0%7C637814052096826964%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=DGsL0ZhVup9e0O15eYewAkWSPL6DeN1oPhjhDwOGnEU%3D&amp;reserved=0">World Central Kitchen</a>&nbsp;and&nbsp;<a href="https://nam12.safelinks.protection.outlook.com/?url=https%3A%2F%2Fgerandofalcoes.com%2Fhome-eng%2F&amp;data=04%7C01%7Cmaria.fernanda%40edelman.com%7Cf6b80f2b942b45f0e00108d9f88043f3%7Cb824bfb3918e43c2bb1cdcc1ba40a82b%7C0%7C0%7C637814052096826964%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=ahqn0Hhhxj1%2BgDWEk%2FWk5TBb9FZYvmxE7ZaKO7B9GLA%3D&amp;reserved=0">Gerando Falcões</a>, in partnership with BrazilFoundation, to provide food, water, emergency shelter and other immediate support.

In Petrópolis, local Starbucks partners (employees) volunteered to distribute essential food and beverage items to the community. In addition, The Starbucks Foundation is supporting <a href="https://nam12.safelinks.protection.outlook.com/?url=https%3A%2F%2Fwck.org%2F&amp;data=04%7C01%7Cmaria.fernanda%40edelman.com%7Cf6b80f2b942b45f0e00108d9f88043f3%7Cb824bfb3918e43c2bb1cdcc1ba40a82b%7C0%7C0%7C637814052096826964%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C3000&amp;sdata=DGsL0ZhVup9e0O15eYewAkWSPL6DeN1oPhjhDwOGnEU%3D&amp;reserved=0">World Central Kitchen</a> which is preparing and serving fresh meals to displaced families as well as emergency crews and volunteers helping with recovery and relief efforts.

The Starbucks Foundation&nbsp;strengthens humanity by transforming lives across the world, with a focus on enabling community resiliency and prosperity and uplifting communities affected by disaster. Established in 1997, The Starbucks Foundation is a Section 501(c)(3) charitable organization under U.S. law.&nbsp;

SouthRock&nbsp;prides itself on its hands-on “owner/operator” approach to food and beverage management in Brazil. SouthRock focuses on building trust with employees and empowering them to deliver experiences which exceed customers’ expectations. Its management team’s track record is one built on growth through operational excellence by creating meaningful opportunities for partners to advance their careers and deliver strong financial results to our stakeholders. For more information please contact: <a href="mailto:info@southrockcapital.com">info@southrockcapital.com</a>.

Fundação Starbucks e SouthRock fazem doação em apoio às comunidades

The Starbucks Foundation and SouthRock Donate to Brazil Flood Relief - Historias-en

The Starbucks Foundation and SouthRock Donate to Brazil Flood Relief

Updated: February 25, 2022 As Brazilians rebuild following devastating rain, flooding and landslides in the northeastern state of Bahia and most recently in the city of Petrópolis in the state of Rio de Janeiro, The Starbucks Foundation and SouthRock – licensed retail operator of Starbucks in Brazil – have committed joint donations to support immediate […]

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https://historias.starbucks.com/en-es/press/2022/the-starbucks-foundation-and-southrock-donate-to-brazil-flood-relief/

San Juan, PUERTO RICO - Today, Baristas del Caribe, LLC, the operating licensee of Starbucks in Puerto Rico, announced the opening of its first drive-thru only Starbucks store in the market. At 660 square feet, the Starbucks Dorado Express is located near the José de Diego Highway (PR-22) exit on PR-693 Road in Dorado’s Maguayo neighborhood.

“This new store has been designed to provide a unique, convenient, safe and relaxed experience for our customers through the exclusive operation of a drive-thru service. We aim to balance speed and quality while remaining committed to elevating the Starbucks Experience for customers who are on-the-go through this area,” said Idis Ortiz-López, General Manager of Starbucks Puerto Rico.

The drive-thru only format, as its name implies, has been designed to serve our customers primarily through the drive-thru window, with most customer connections through this channel. A walk-up window is also available for customers that choose to park their car, walk-up, and order to go, or utilize our Starbucks Rewards Program.

With the introduction of this new store format, Starbucks is evolving the customer experience to meet Puerto Rican customers' needs of convenience, connection and personalization while creating new and meaningful experiences for them.

Starbucks opened its first Puerto Rico store in San Juan in 2002.&nbsp; This new location marks the 29th store in the market, with approximately 500 partners (employees) proudly wearing the green apron nationwide.

The Starbucks Dorado Express store is the eighth store in Puerto Rico that offers the Nitro method, an innovative process that infuses strained "cold brew" – coffee that is slow-steeped for approximately 20 hours – with nitrogen as it flows from the tap. The result is a velvety-smooth coffee with a subtly sweet flavor and a rich, creamy head of foam.

Starbucks welcomes its customers at the new store between 6:00 am to 10:00 pm daily.

About Starbucks

Since 1971, Starbucks has been committed to sourcing ethical suppliers and roasting the best quality arabica coffee. Today, with stores all over the world, the company is the leading specialty coffee roaster and retailer. Through an unwavering commitment to excellence and values, it seeks to bring the unmatched Starbucks experience into the lives of all its customers in every cup.

To learn more about Starbucks in Puerto Rico, visit <a href="http://www.starbuckspr.com">www.starbuckspr.com</a>.

Starbucks Opens First Drive-Thru Only Store in Puerto Rico - Historias-en

Starbucks Opens First Drive-Thru Only Store in Puerto Rico

Starbucks Dorado Express is the company’s first drive-thru only format in the Caribbean and the second store to open in Dorado. San Juan, PUERTO RICO &#8211; Today, Baristas del Caribe, LLC, the operating licensee of Starbucks in Puerto Rico, announced the opening of its first drive-thru only Starbucks store in the market. At 660 square […]

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Mexico City,&nbsp;MEXICO - Starbucks&nbsp;Mexico&nbsp;today announced that starting&nbsp;December 1st,&nbsp;customers will be able to find Starbucks®&nbsp;by Nespresso®&nbsp;pods&nbsp;at 170&nbsp;Starbucks&nbsp;stores located in Mexico City and&nbsp;across&nbsp;the&nbsp;State of Mexico.&nbsp;&nbsp;

"As the coffee category continues to evolve, so too do our customers’ tastes and preferences, and we remain committed to bringing them uniquely relevant products,” said José Luis Portela, CEO of Starbucks Mexico. “The launch of this at-home portfolio of Starbucks® by Nespresso® pods now available in Starbucks stores is part of our ever-expanding product offer to meet the ever-changing needs of our customers in Mexico. It's about bringing our customers new ways to enjoy the Starbucks Experience from the comfort of their own homes.” 

This product launch builds on the successful between&nbsp;Starbucks&nbsp;and&nbsp;Nestlé&nbsp;through&nbsp;the&nbsp;Global&nbsp;Coffee&nbsp;Alliance. Formed in&nbsp;August 2018,&nbsp;the&nbsp;alliance&nbsp;was created to&nbsp;expand and elevate both at-home and away-from-home coffees&nbsp;and related categories around the world.&nbsp;

The range of&nbsp;Starbucks®&nbsp;by Nespresso®&nbsp;products&nbsp;comprises&nbsp;a variety of signature Starbucks blends and&nbsp;single-origin&nbsp;coffees all made with&nbsp;100%&nbsp;high quality&nbsp;Arabica coffee,&nbsp;ethically sourced&nbsp;in accordance with&nbsp;the Starbucks C.A.F.E. Practices program.&nbsp;As for its launch in the Starbucks stores&nbsp;in Mexico,&nbsp;the&nbsp;Starbucks®&nbsp;by Nespresso®&nbsp;line-up&nbsp;includes:&nbsp;&nbsp;

“Nestlé and Starbucks, through the Global Coffee Alliance, will continue to work together closely to develop new, innovative products and go-to market strategies. Our relationship has proven highly successful for both companies, and we are confident that this new collaboration will help us to meet our customers’ evolving needs,” said Gimena Mondragón, Nestlé Managing Director of NESCAFÉ® Dolce Gusto ® and Starbucks coffee at home. 

All&nbsp;Starbucks®&nbsp;by Nespresso®&nbsp;pods&nbsp;are 100% high quality arabica coffee,&nbsp;ethically and sustainably sourced&nbsp;in accordance with&nbsp;the Starbucks&nbsp;<a href="https://www.starbucks.com/responsibility/sourcing/coffee" target="_blank" rel="noreferrer noopener">C.A.F.E.&nbsp;Practices</a>&nbsp;program, designed to promote transparent, profitable and sustainable coffee growing practices while protecting the well-being of coffee farmers and workers, their families and their communities.&nbsp;

Over the coming&nbsp;months,&nbsp;customers&nbsp;will be able to&nbsp;recycle&nbsp;Starbucks®&nbsp;by Nespresso®&nbsp;pods&nbsp;in 123 of the 170&nbsp;Starbucks&nbsp;stores&nbsp;in Mexico&nbsp;where these&nbsp;products&nbsp;will be offered,&nbsp;aligning the sale&nbsp;of this new product range&nbsp;to&nbsp;Starbucks&nbsp;commitment&nbsp;of&nbsp;becoming a resource-positive company as it moves towards its 2030 target of a 50 percent reduction in waste sent to landfills.&nbsp;

Starbucks® by Nespresso® Pods Coming to Select Starbucks Stores in Mexico  - Historias-en

Starbucks® by Nespresso® Pods Coming to Select Starbucks Stores in Mexico 

Starbucks® by Nespresso® pods will be available in 170 Starbucks stores across Mexico City and the State of Mexico.  The portfolio of pods comprises three signature Starbucks® coffee blends made with high quality 100% arabica coffee, including a single-origin blend from Latin America.  Mexico City,&nbsp;MEXICO &#8211; Starbucks&nbsp;Mexico&nbsp;today announced that starting&nbsp;December 1st,&nbsp;customers will be able to find Starbucks®&nbsp;by Nespresso®&nbsp;pods&nbsp;at 170&nbsp;Starbucks&nbsp;stores located in Mexico City and&nbsp;across&nbsp;the&nbsp;State of Mexico.&nbsp;&nbsp; &#8220;As the coffee category continues to evolve, so too do our customers’ […]

https://historias.starbucks.com/en-es/press/2021/starbucks-by-nespresso-pods-coming-to-select-starbucks-stores-in-mexico/

As part of its continued expansion plans in the market,&nbsp;SouthRock&nbsp;–&nbsp;the&nbsp;licensed&nbsp;operator of Starbucks retail stores in Brazil&nbsp;–&nbsp;today announced the opening of&nbsp;eight&nbsp;stores in Minas Gerais.&nbsp;Store locations include&nbsp;Aeroporto&nbsp;Internacional&nbsp;de Belo Horizonte&nbsp;and&nbsp;Boulevard Shopping, opened on November&nbsp;18&nbsp;and&nbsp;27, respectively, and&nbsp;BH Shopping, Minas Shopping,&nbsp;Shopping&nbsp;Cidade&nbsp;BH,&nbsp;two more stores at the airport and&nbsp;Uberlândia&nbsp;Shopping, in&nbsp;Uberlândia,&nbsp;which will&nbsp;all&nbsp;open in the coming weeks.&nbsp;&nbsp;

"It is with great excitement that we announce our arrival in Minas Gerais with&nbsp;eight&nbsp;unique&nbsp;store locations&nbsp;offering high quality arabica coffee from Brazil and around the world. As we celebrate our 15th&nbsp;anniversary in Brazil, we are happy to share our passion for coffee and bring the&nbsp;Starbucks Experience&nbsp;to&nbsp;our&nbsp;customers, while creating job opportunities and using our scale for good in this key coffee producing region in Brazil," said Claudia&nbsp;Malaguerra, managing director of Starbucks in Brazil.&nbsp;

Boasting one of the&nbsp;strongest&nbsp;coffee cultures of all Brazilian states, Minas Gerais was chosen earlier this year&nbsp;as the destination of&nbsp;Starbucks first Farmer Support Center in the country. Located in&nbsp;Varginha,&nbsp;this&nbsp;new Center extends the company’s presence in the region and aims to provide valuable resources to local coffee communities as part of&nbsp;Starbucks&nbsp;commitment to source coffee responsibly, for the betterment of people and the planet.&nbsp;

The new stores will feature a warm and comfortable atmosphere for customers to enjoy handcrafted beverages prepared by passionate baristas. Menu options range from the Starbucks® Brasil Blend&nbsp;– a&nbsp;unique coffee made with 100% Brazilian beans from the regions of Minas Gerais, São Paulo and Bahia&nbsp;–&nbsp;to other locally relevant offerings, such&nbsp;as an exclusive “mineira” recipe of the traditional Pão de Queijo, a bestselling item only offered by Starbucks in Brazil and developed in partnership with Forno de Minas. Customers will also have access to the recently enhanced Starbucks Rewards™ loyalty program, which offers exclusive benefits and rewards for its members.&nbsp;

To ensure&nbsp;a consistent&nbsp;Starbucks&nbsp;Experience,&nbsp;the company is opening a&nbsp;Starbucks Training Center&nbsp;in Minas Gerais, located inside the&nbsp;Confins&nbsp;Airport.&nbsp;At this&nbsp;facility,&nbsp;Starbucks&nbsp;Brazil&nbsp;store baristas can participate in training programs covering barista certifications, customer service practices, operational routines,&nbsp;and&nbsp;courses on&nbsp;the coffee industry, quality, and food safety. Learnings acquired at the Center will also be shared with the teams located at future stores in the state.&nbsp;

With the Minas Gerais store openings, Starbucks Brazil will have 142 stores and around 1,600 partners (employees).

For more information about Starbucks stores in Minas Gerais, visit Starbucks profiles on&nbsp;<a href="https://www.instagram.com/starbucksbrasil/" target="_blank" rel="noreferrer noopener">Instagram</a>&nbsp;and&nbsp;<a href="https://www.linkedin.com/company/starbucks-brasil-com%C3%A3%C2%A9rcio-de-caf%C3%A3%C2%A9s-ltda-/videos/native/urn:li:ugcPost:6846174625131446272/" target="_blank" rel="noreferrer noopener">LinkedIn</a>&nbsp;in Brazil.&nbsp;

New store opening in Belo Horizonte, Brazil

Starbucks Brazil_Belo Horizonte_Boulevard Shopping

Starbucks Expands Coffee Experience to Minas Gerais with Eight New Stores - Historias-en

Starbucks Expands Coffee Experience to Minas Gerais with Eight New Stores

Store openings,&nbsp;within weeks of each other,&nbsp;underscore the company’s commitment to job creation and growth in the&nbsp;Brazil&nbsp;market.&nbsp; As part of its continued expansion plans in the market,&nbsp;SouthRock&nbsp;–&nbsp;the&nbsp;licensed&nbsp;operator of Starbucks retail stores in Brazil&nbsp;–&nbsp;today announced the opening of&nbsp;eight&nbsp;stores in Minas Gerais.&nbsp;Store locations include&nbsp;Aeroporto&nbsp;Internacional&nbsp;de Belo Horizonte&nbsp;and&nbsp;Boulevard Shopping, opened on November&nbsp;18&nbsp;and&nbsp;27, respectively, and&nbsp;BH Shopping, Minas Shopping,&nbsp;Shopping&nbsp;Cidade&nbsp;BH,&nbsp;two more stores at […]

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https://historias.starbucks.com/en-es/press/2021/starbucks-expands-coffee-experience-to-minas-gerais-with-eight-new-stores/

Mexico City, MEXICO -&nbsp;To continue providing access to clean, safe drinking water and handwashing stations to people in Mexico,&nbsp;and in recognition of Global Handwashing Day,&nbsp;Starbucks&nbsp;Mexico&nbsp;and&nbsp;The Starbucks Foundation&nbsp;partnered with&nbsp;Planet Water Foundation&nbsp;to install&nbsp;an&nbsp;AquaTower&nbsp;water&nbsp;filtration system&nbsp;in&nbsp;La Cañada community, located in Cerro Prieto, Querétaro.&nbsp;&nbsp;

Considered one of the most marginalized communities within&nbsp;Querétaro, access to&nbsp;safe,&nbsp;clean drinking water is&nbsp;a&nbsp;significant&nbsp;problem in La Cañada,&nbsp;where about 1,290 people live.&nbsp;Many&nbsp;residents&nbsp;are unable to&nbsp;consume&nbsp;water&nbsp;directly from a well without treatment or filtration&nbsp;and&nbsp;water&nbsp;is&nbsp;contaminated&nbsp;by&nbsp;farming waste,&nbsp;putting&nbsp;the health&nbsp;of residents at&nbsp;risk.&nbsp;&nbsp;

The&nbsp;new&nbsp;AquaTower&nbsp;water filtration system&nbsp;provides&nbsp;clean water to&nbsp;over 330&nbsp;students of the&nbsp;Niños&nbsp;Heroes School&nbsp;and supports&nbsp;at least 90 families&nbsp;in&nbsp;La Cañada&nbsp;with access to safe drinking water.&nbsp;Supplying&nbsp;up to 1,000 liters&nbsp;of clean water&nbsp;per hour,&nbsp;the tower&nbsp;was installed alongside an&nbsp;AquaSan&nbsp;system&nbsp;–&nbsp;that&nbsp;disinfects&nbsp;latrines and surfaces with chlorinated water&nbsp;–&nbsp;as well as six faucets and three soap dispensers at the bottom of the&nbsp;tower&nbsp;so that children can wash their hands and maintain healthy hygiene habits.&nbsp;&nbsp;

"The AquaTower brings&nbsp;peace of mind to us as mothers that our children are drinking clean, disease-free water,"&nbsp;explained Blanca, mother of one of the students who attends the school.&nbsp;&nbsp;&nbsp;

As part of the Starbucks Mexico Volunteering Program, 10 partners (employees) from areas stores installed the&nbsp;AquaTower&nbsp;and&nbsp;AquaSan&nbsp;systems&nbsp;in&nbsp;the&nbsp;Niños&nbsp;Heroes School. Partners also&nbsp;taught students about&nbsp;polluted water&nbsp;and provided educational&nbsp;hygiene&nbsp;materials&nbsp;which&nbsp;reinforced safe hand washing practices. 

"The experience was incredible;&nbsp;we came together as a team, and we helped the community,”&nbsp;said Mauricio Sour, district manager of Starbucks store in&nbsp;Querétaro.&nbsp;“Interacting with the&nbsp;students&nbsp;through the&nbsp;educational workshops&nbsp;was very meaningful and&nbsp;reflected our&nbsp;company's&nbsp;commitment to strengthening&nbsp;our communities&nbsp;and nurturing the human spirit.”&nbsp;&nbsp;

These workshops, which are tailored to the unique needs of each community,&nbsp;are part of Planet Water Foundation's&nbsp;approach&nbsp;to hygiene&nbsp;education&nbsp;for&nbsp;students, teachers and community members.&nbsp;Although water is&nbsp;a basic&nbsp;life&nbsp;necessity,&nbsp;Planet Water Foundation reports that&nbsp;access to clean drinking water remains a pressing&nbsp;issue&nbsp;for&nbsp;approximately&nbsp;748 million people across the globe.&nbsp;&nbsp;

At Starbucks,&nbsp;we take actions to strengthen our communities by listening, supporting, investing and uplifting in meaningful ways.&nbsp;Since&nbsp;2011,&nbsp;The Starbucks Foundation&nbsp;has partnered with&nbsp;Planet Water&nbsp;Foundation to provide access to clean, safe drinking water and handwashing stations for communities in&nbsp;Cambodia, India, Indonesia,&nbsp;Mexico,&nbsp;the&nbsp;Philippines, Thailand and Vietnam.&nbsp;

In&nbsp;early&nbsp;2021,&nbsp;Starbucks&nbsp;Mexico&nbsp;partnered with&nbsp;Planet Water Foundation&nbsp;in&nbsp;Mexico&nbsp;to install&nbsp;its first&nbsp;<a rel="noreferrer noopener" href="https://historias.starbucks.com/es/stories/2021/starbucks-fundacion-planet-water-torre-de-agua/" target="_blank">AquaTower</a>&nbsp;in the community of El Refugio, Aguascalientes.&nbsp;This&nbsp;has&nbsp;prevented the consumption of contaminated drinking water by children,&nbsp;to&nbsp;enable&nbsp;them to go to&nbsp;school. The water filtration system has been providing clean water to&nbsp;500&nbsp;residents&nbsp;of the El Refugio community (1,000 liters per hour) per day.&nbsp;

Starbucks Mexico volunteer helps build AquaTower

Starbucks and Planet Water Foundation bring clean water to La Cañada community in Querétaro - Historias-en

Starbucks and Planet Water Foundation bring clean water to La Cañada community in Querétaro

AquaTower&nbsp;water filtration system supplies&nbsp;up to 1,000 liters of clean water per hour to La Cañada community, in Cerro Prieto, Querétaro.&nbsp;&nbsp; 10&nbsp;Starbucks Mexico&nbsp;partners&nbsp;(employees)&nbsp;from stores&nbsp;across&nbsp;Querétaro&nbsp;install&nbsp;hand washing stations and provided&nbsp;educational&nbsp;hygiene&nbsp;workshops&nbsp;for&nbsp;students in&nbsp;the&nbsp;community.&nbsp;&nbsp; Second&nbsp;AquaTower&nbsp;water filtration system&nbsp;in Mexico supported&nbsp;by&nbsp;The&nbsp;Starbucks&nbsp;Foundation&nbsp;in partnership with&nbsp;Planet Water Foundation.&nbsp; Mexico City, MEXICO &#8211;&nbsp;To continue providing access to clean, safe drinking water and handwashing stations to people in […]

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São Paulo, BRAZIL - SouthRock&nbsp;– Starbucks licensed retail operator in Brazil – today announced that&nbsp;Starbucks&nbsp;Brazil&nbsp;will host its&nbsp;Caramel Day&nbsp;initiative&nbsp;on December 1st&nbsp;in all stores across the country. On this specific day, net revenue profits from the sales of&nbsp;all&nbsp;Starbucks®&nbsp;Caramel Macchiato&nbsp;hot and cold coffee&nbsp;beverages&nbsp;as well as the&nbsp;Caramel Frappuccino®&nbsp;Blended Beverages&nbsp;will be donated to Gol de&nbsp;Letra&nbsp;Foundation in support of children and young people’s education.&nbsp;Now in its 9th&nbsp;year, Starbucks&nbsp;Brazil’s&nbsp;Caramel Day&nbsp;has&nbsp;surpassed&nbsp;BRL&nbsp;300,000 in donations&nbsp;to&nbsp;Gol de&nbsp;Letra&nbsp;Foundation, benefiting more than&nbsp;10,000&nbsp;youth&nbsp;living in vulnerable situations&nbsp;across&nbsp;Brazil.&nbsp;&nbsp;

“We are pleased to continue promoting the Caramel Day initiative through the sales of one of our most successful&nbsp;and beloved&nbsp;beverages. With proceeds&nbsp;supporting&nbsp;marginalized&nbsp;children and youth&nbsp;across Brazil,&nbsp;this special day&nbsp;garners great excitement from our customers and aptly&nbsp;reflects&nbsp;Starbucks mission to&nbsp;inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time,” said Sandra Collier, marketing and social responsibility director of&nbsp;SouthRock.&nbsp;

Uplifting communities both in and outside of our stores&nbsp;&nbsp;

As Starbucks celebrates&nbsp;15 years&nbsp;of operations&nbsp;in&nbsp;Brazil, the company has continued to invest in&nbsp;the communities it serves&nbsp;through partnerships with like-minded organizations&nbsp;such as Gol de&nbsp;Letra&nbsp;Foundation.&nbsp;Founded by four-time&nbsp;world&nbsp;soccer champions&nbsp;Raí&nbsp;and Leonardo,&nbsp;Gol de&nbsp;Letra&nbsp;Foundation&nbsp;offers activities to its beneficiaries focused on culture, education, professional training, leisure and sports in São Paulo and Rio de Janeiro.&nbsp;

“We are very happy and thankful to have Starbucks as a partner for another year,” said&nbsp;Raí, former professional soccer player. “Partnering with the brand to carry out this work is truly incredible. For Gol de&nbsp;Letra, Caramel Day is one of the most anticipated celebrations of the year, and through it, we can help many children and teenagers&nbsp;to achieve their dreams.”&nbsp;

Since 2019,&nbsp;Starbucks Brazil&nbsp;Caramel Day has been part of&nbsp;the company’s&nbsp;global Season of Cheer&nbsp;campaign, held annually over the course of six weeks in November and December.&nbsp;Each week&nbsp;of the campaign is&nbsp;thematically&nbsp;aligned with&nbsp;six actions: serve, give, learn, advocate, celebrate and uplift – to help&nbsp;Starbucks&nbsp;Brazil&nbsp;partners (employees)&nbsp;find&nbsp;meaningful ways to make spirits bright and uplift communities both in and outside of the stores.&nbsp;All over the world, Starbucks partners (employees) volunteer several hours in their communities&nbsp;during the Season of Cheer campaign, including supporting non-profit organizations, such as the Gol de&nbsp;Letra&nbsp;Foundation&nbsp;in Brazil.&nbsp;

The Caramel Day activation will be exclusively valid on purchases made on&nbsp;December 1,&nbsp;2021. Products will be available for purchase in stores nationwide or through&nbsp;the&nbsp;Rappi&nbsp;delivery app while stocks last.&nbsp;

Starbucks Brazil’s Caramel Day Continues for its 9th year in partnership with Gol de Letra Foundation - Historias-en

Starbucks Brazil’s Caramel Day Continues for its 9th year in partnership with Gol de Letra Foundation

Net&nbsp;revenue&nbsp;profits&nbsp;from&nbsp;Starbucks®&nbsp;Caramel Macchiato beverages&nbsp;sold&nbsp;in Brazil&nbsp;on December 1st&nbsp;will&nbsp;benefit&nbsp;Gol de&nbsp;Letra&nbsp;Foundation, a charity&nbsp;supporting children’s education.&nbsp; São Paulo, BRAZIL &#8211; SouthRock&nbsp;– Starbucks licensed retail operator in Brazil – today announced that&nbsp;Starbucks&nbsp;Brazil&nbsp;will host its&nbsp;Caramel Day&nbsp;initiative&nbsp;on December 1st&nbsp;in all stores across the country. On this specific day, net revenue profits from the sales of&nbsp;all&nbsp;Starbucks®&nbsp;Caramel Macchiato&nbsp;hot and cold coffee&nbsp;beverages&nbsp;as well as the&nbsp;Caramel Frappuccino®&nbsp;Blended […]

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https://historias.starbucks.com/en-es/press/2021/starbucks-brazils-caramel-day-continues-for-its-9th-year-in-partnership-with-gol-de-letra-foundation/

San Juan, PUERTO RICO - Starbucks&nbsp;Puerto Rico&nbsp;recently&nbsp;commemorated the&nbsp;16th&nbsp;edition of&nbsp;its&nbsp;"Don't&nbsp;Let&nbsp;It&nbsp;Fall"&nbsp;(“No lo&nbsp;dejes&nbsp;caer”)&nbsp;initiative, a movement&nbsp;where&nbsp;Starbucks&nbsp;Puerto Rico&nbsp;partners (employees) support&nbsp;coffee farmers during&nbsp;the&nbsp;busy&nbsp;harvest season&nbsp;by visiting&nbsp;“haciendas” (local farms)&nbsp;across&nbsp;the island&nbsp;to pick ripened coffee cherries that would otherwise fall and go to waste. This year, the company also&nbsp;expanded&nbsp;the&nbsp;program to continue supporting farmers&nbsp;in replanting&nbsp;their lands.&nbsp;&nbsp;&nbsp;

"Getting to know our coffee&nbsp;farmers&nbsp;–&nbsp;being in touch with&nbsp;them&nbsp;and understanding the&nbsp;coffee producing&nbsp;process that takes place in the&nbsp;first&nbsp;10 feet of the production of this&nbsp;traditional beverage&nbsp;–&nbsp;helps us&nbsp;deepen&nbsp;our coffee&nbsp;knowledge&nbsp;while&nbsp;also&nbsp;harvesting new memories to share with our customers and partners,”&nbsp;said Idis Ortiz López,&nbsp;general&nbsp;manager of Starbucks&nbsp;in&nbsp;Puerto Rico.&nbsp;“We are very happy to&nbsp;resume&nbsp;this&nbsp;meaningful&nbsp;initiative&nbsp;following a hiatus in 2020 due to the pandemic."&nbsp;

This year,&nbsp;over&nbsp;75&nbsp;Starbucks&nbsp;partners&nbsp;volunteered in the community to hand&nbsp;pick coffee cherries. The group&nbsp;visited the&nbsp;Yayales&nbsp;Farm&nbsp;in&nbsp;Adjuntas&nbsp;and Hacienda&nbsp;Encantos&nbsp;in Jayuya.&nbsp;

Additionally,&nbsp;to strengthen its commitment to support local farmers&nbsp;and their families&nbsp;in Puerto Rico&nbsp;and&nbsp;to ensure a sustainable future&nbsp;for&nbsp;coffee,&nbsp;the company expanded the program by partnering with&nbsp;<a href="https://hispanicfederationpuertorico.org/" data-type="URL" data-id="https://hispanicfederationpuertorico.org/">Hispanic Federation</a>&nbsp;–&nbsp;a nonprofit organization that promotes the revitalization of&nbsp;the&nbsp;Puerto Rico&nbsp;coffee industry and helps&nbsp;coffee farmers replant their land&nbsp;–&nbsp;and&nbsp;donated 10,000&nbsp;coffee&nbsp;trees,&nbsp;as well as&nbsp;lime and fertilizer,&nbsp;to a group of 10 local coffee growers&nbsp;located&nbsp;in the municipalities of&nbsp;Adjuntas, Jayuya, Las Marías, Lares,&nbsp;Maricao, Utuado, Sabana Grande, San Sebastián and Yauco.&nbsp;&nbsp;

Hispanic Federation supported the selection process of the coffee growers based on&nbsp;their&nbsp;performance, current needs,&nbsp;and&nbsp;potential&nbsp;development of their agricultural projects.&nbsp;

Starbucks annual&nbsp;“Don’t Let If Fall”&nbsp;coffee picking&nbsp;event&nbsp;was born&nbsp;in&nbsp;2005&nbsp;as an initiative to raise awareness among&nbsp;partners and&nbsp;members of the community&nbsp;about the need for&nbsp;“braceros”&nbsp;(or people who support land work)&nbsp;given the substantial loss of&nbsp;coffee cherries&nbsp;due to lack of&nbsp;farm employees.&nbsp;&nbsp;

With&nbsp;the “Don’t Let It Fall” and&nbsp;coffee tree donation initiatives,&nbsp;Starbucks&nbsp;Puerto Rico&nbsp;remains&nbsp;committed to sourcing coffee responsibly, for the betterment of people and planet, while also working&nbsp;to empower farmers, improve their livelihoods and positively impact their communities.&nbsp;

Starbucks Puerto Rico Celebrates 16 Years of Don't Let It Fall Initiative and Strengthens Support to Local Coffee Growers - Historias-en

Starbucks Puerto Rico Celebrates 16 Years of Don&#8217;t Let It Fall Initiative and Strengthens Support to Local Coffee Growers

San Juan, PUERTO RICO &#8211; Starbucks&nbsp;Puerto Rico&nbsp;recently&nbsp;commemorated the&nbsp;16th&nbsp;edition of&nbsp;its&nbsp;&#8220;Don&#8217;t&nbsp;Let&nbsp;It&nbsp;Fall&#8221;&nbsp;(“No lo&nbsp;dejes&nbsp;caer”)&nbsp;initiative, a movement&nbsp;where&nbsp;Starbucks&nbsp;Puerto Rico&nbsp;partners (employees) support&nbsp;coffee farmers during&nbsp;the&nbsp;busy&nbsp;harvest season&nbsp;by visiting&nbsp;“haciendas” (local farms)&nbsp;across&nbsp;the island&nbsp;to pick ripened coffee cherries that would otherwise fall and go to waste. This year, the company also&nbsp;expanded&nbsp;the&nbsp;program to continue supporting farmers&nbsp;in replanting&nbsp;their lands.&nbsp;&nbsp;&nbsp; &#8220;Getting to know our coffee&nbsp;farmers&nbsp;–&nbsp;being in touch with&nbsp;them&nbsp;and understanding the&nbsp;coffee […]

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Starbucks Puerto Rico Celebrates 16 Years of Don’t Let It Fall Initiative and Strengthens Support to Local Coffee Growers

Barranquilla, COLOMBIA - Continuing&nbsp;its expansion plan in Colombia,&nbsp;Alsea&nbsp;– Starbucks&nbsp;Coffee Company&nbsp;retail licensee in the market and&nbsp;the&nbsp;leading restaurant operator in Latin America and Europe&nbsp;– today&nbsp;announced the arrival of&nbsp;two&nbsp;new&nbsp;Starbucks&nbsp;stores&nbsp;in Barranquilla, becoming&nbsp;the fourth city in the country where&nbsp;the company&nbsp;will have&nbsp;a&nbsp;presence.&nbsp;The&nbsp;two&nbsp;new&nbsp;Barranquilla&nbsp;stores&nbsp;build on the&nbsp;33&nbsp;Starbucks cafés&nbsp;in&nbsp;Colombia.&nbsp;The first&nbsp;store, opening its doors on November 18,&nbsp;will be located in&nbsp;the&nbsp;Alto Prado&nbsp;area,&nbsp;and the second&nbsp;store, opening on November&nbsp;27,&nbsp;will be located in&nbsp;Mallplaza.&nbsp;&nbsp;

These new&nbsp;cafes&nbsp;in Barranquilla&nbsp;highlight&nbsp;Starbucks commitment to being&nbsp;the&nbsp;“Third&nbsp;Place”&nbsp;for its&nbsp;customers:&nbsp;home&nbsp;being&nbsp;the first&nbsp;place, work the second&nbsp;place, and Starbucks stores the “Third Place,” where&nbsp;customers&nbsp;can&nbsp;have a good time,&nbsp;be with the people they&nbsp;care about&nbsp;or&nbsp;simply&nbsp;enjoy high quality&nbsp;100% Colombian&nbsp;coffee&nbsp;and a wide&nbsp;range&nbsp;of&nbsp;handcrafted beverages,&nbsp;seasonal products, and&nbsp;select&nbsp;snacks.&nbsp;&nbsp;

The brand’s stores&nbsp;are spaces where&nbsp;customers&nbsp;can&nbsp;experience a strong feeling of belonging, identity and comfort.&nbsp;They have&nbsp;become a place where human connections&nbsp;are present in daily life,&nbsp;a place surrounded by&nbsp;genuine human warmth.&nbsp;“In the midst of a difficult year with the COVID-19 pandemic, we&nbsp;have decided to accelerate our expansion plan to&nbsp;contribute to the economic reactivation of Colombia and the Caribbean Coast.&nbsp;We are proud to bring&nbsp;Starbucks&nbsp;to&nbsp;Barranquilla, a&nbsp;key&nbsp;city&nbsp;in&nbsp;our quest to&nbsp;share&nbsp;the&nbsp;Starbucks Experience&nbsp;with Colombians,” said&nbsp;Francisco Tosso,&nbsp;Director&nbsp;of&nbsp;Alsea Colombia.&nbsp;&nbsp;

Since Starbucks arrived in Colombia in 2014 with&nbsp;the opening of its first store in&nbsp;Bogotá, the brand has reinforced its commitment to the market and Colombian coffee.&nbsp;Starbucks, in partnership with Alsea, now&nbsp;hosts&nbsp;35&nbsp;stores&nbsp;in&nbsp;four Colombian&nbsp;cities&nbsp;including&nbsp;Bogotá,&nbsp;Medellín, Cali, and Barranquilla.&nbsp;&nbsp;

“With our continued expansion across Colombia, we take our responsibility of being good neighbors&nbsp;very seriously,” added Tosso.&nbsp;“We want to be welcomed everywhere that we do business&nbsp;and&nbsp;positively contribute&nbsp;to&nbsp;our&nbsp;local&nbsp;communities, achieving Starbucks mission of&nbsp;inspiring&nbsp;and nurturing&nbsp;the human spirit&nbsp;–&nbsp;one person, one cup,&nbsp;and&nbsp;one neighborhood at a time.”&nbsp;&nbsp;

Tosso highlights that the Barranquilla stores honor Starbucks and Alsea’s commitment to the economic development of Colombia,&nbsp;support of the Colombian coffee industry and dedication to job creation.&nbsp;&nbsp;

“The&nbsp;Mallplaza&nbsp;family is proud to welcome Starbucks at our Buenavista complex,” said&nbsp;Juan Manuel Rengifo, Director&nbsp;of&nbsp;Mallplaza&nbsp;Buenavista. “Starbucks arrival is aligned with our goal of permanently amplifying our portfolio of&nbsp;premier&nbsp;brands for&nbsp;both residents&nbsp;and tourists of the Atlantic capital of&nbsp;Barranquilla.”&nbsp;

Store&nbsp;Addresses:&nbsp;

Starbucks Unveils Two New Stores in Barranquilla - Historias-en

Starbucks Unveils Two New Stores in Barranquilla

The&nbsp;stores&nbsp;– opening within a week of&nbsp;each&nbsp;another –&nbsp;mark the&nbsp;brand’s fourth city&nbsp;entry&nbsp;in&nbsp;Colombia&nbsp;and&nbsp;underscore&nbsp;the company’s&nbsp;commitment to&nbsp;job creation&nbsp;and growth in the market.&nbsp;&nbsp; Barranquilla, COLOMBIA &#8211; Continuing&nbsp;its expansion plan in Colombia,&nbsp;Alsea&nbsp;– Starbucks&nbsp;Coffee Company&nbsp;retail licensee in the market and&nbsp;the&nbsp;leading restaurant operator in Latin America and Europe&nbsp;– today&nbsp;announced the arrival of&nbsp;two&nbsp;new&nbsp;Starbucks&nbsp;stores&nbsp;in Barranquilla, becoming&nbsp;the fourth city in the country where&nbsp;the company&nbsp;will have&nbsp;a&nbsp;presence.&nbsp;The&nbsp;two&nbsp;new&nbsp;Barranquilla&nbsp;stores&nbsp;build on the&nbsp;33&nbsp;Starbucks […]

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Press

English

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Coffee is at our heart, inspiring our craft and driving innovation—in our drinks, our food, our stores and new ways we bring the Starbucks experience to you wherever you are.

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