Camila from Argentina crowned the top barista in the region at the 2022 Barista Championship Final in Costa Rica.

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Seattle, WA – As Starbucks marks its 20th anniversary in Latin America and the Caribbean, the company celebrated its green apron partners and their passion for coffee at the 7th Starbucks Latin America &amp; the Caribbean Barista (LAC) Championship. After a two-year hiatus for live events due to COVID-19, this in-person competition returned to the region to recognize leading barista talent, testing <a href="https://historias.starbucks.com/en-es/stories/2022/starbucks-lac-barista-championship/">top baristas</a> from every Starbucks store across LAC markets and recognizing the best-in-the class of Starbucks coffee craft expertise.

“It is an honor for me to congratulate Camila as Starbucks LAC Barista Champion this year,” said Tom Ferguson, president, Starbucks Latin America and Caribbean. “As we celebrate two decades of retail presence in this dynamic region, we are so proud to see our green apron partners gathered together at Hacienda Alsacia to showcase their coffee craft, knowledge and expertise.”

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This year’s Starbucks LAC Barista Championship was hosted live from Costa Rica and Starbucks coffee farm and global agronomy headquarters, Hacienda Alsacia, located on the slopes of Poás Volcano, an hour from the capital city of San Jose. As a natural location for this event, Hacienda Alsacia’s mission is to ensure the future of coffee for all by supporting coffee farmers and promoting sustainable farming, including sharing a variety of best practices freely with farmers around the world.

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“Our partners’ passion for coffee helps build meaningful connections with our customers, our planet and our communities,” said Michelle Burns, executive vice president, Global Coffee, Social Impact &amp; Sustainability, Starbucks. “We are thrilled to have our Barista Championship program back in LAC and welcome our green apron partners to Hacienda Alsacia, which is such a special place for Starbucks. Here, our partners can experience first-hand the deep care that goes into the first 10 feet of a cup of coffee, so they can share that connection with customers at the last 10 feet.”

Following three days of competition in which partners showcased their craft and artistry through multiple rounds of complex coffee challenges, including espresso shot pulling, milk steaming, latte art and beverage innovation, regional champion Camila from Argentina took the prestigious crown of Starbucks LAC Barista Champion. Following the competition, a celebration took place at the beautiful landscape of Hacienda Alsacia, recognizing all Starbucks national barista champions and their achievements.

“I am very grateful for all my green apron partners. Not only for today but for these past days spent together. For making them beautiful, full of love, affection, and hugs – it was incredible!” said LAC Barista Champion Camila during the awards ceremony at Hacienda Alsacia. “Today, I not only walk away with coffee knowledge, but also, I take back an entire Starbucks family. I know that each one of us will return home, but we will stay connected through video calls and creating coffee action plans. I’m grateful and my cup is full.”

LAC is equally important to Starbucks future as it is to its coffee legacy. The company is reinforcing its commitment to the region by investing in training for, and celebrating, its green apron partners. Over the last 51 years, Starbucks goal to source only the best available coffee has allowed the company to discover unique Latin American beans from more coffee-growing markets such as Colombia, Guatemala, Peru, Costa Rica, Brazil, Jamaica, Puerto Rico, and Mexico, among many others. Starbucks provides employment opportunities to over 20,000 partners in more than 1,550 stores. For 20 years, the company has worked to innovate, expand, and elevate the coffee industry in Latin America and the Caribbean – a fascinating and dynamic region that continues to offer incredible growth opportunities for Starbucks.

Read more about Starbucks Latina America &amp; the Caribbean Barista Championship at <a href="https://historias.starbucks.com/en-es/press/news/">Starbucks Historias</a>.

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Starbucks Green Apron Partners Showcase Their Coffee Craft and Skill at the Latin America and Caribbean Barista Championship - Historias-en

Historias-en

Starbucks Green Apron Partners Showcase Their Coffee Craft and Skill at the Latin America and Caribbean Barista Championship

Camila from Argentina crowned the top barista in the region at the 2022 Barista Championship Final in Costa Rica. Seattle, WA – As Starbucks marks its 20th anniversary in Latin America and the Caribbean, the company celebrated its green apron partners and their passion for coffee at the 7th Starbucks Latin America &amp; the Caribbean […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-green-apron-partners-showcase-their-coffee-craft-and-skill-at-the-latin-america-and-caribbean-barista-championship/

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First-of-its-kind operation in the global financial market structured by the Greentech Brasil Mata Viva (BMV) will direct resources towards sustainable actions across Brazil.

São Paulo – Starbucks Brazil, locally operated by SouthRock, today announced a collaboration with BV, to issue a Green Private Commercial Note worth 20 million BRL. The operation, structured by BMV, a green tech company, is the first of its kind to be carried out in the Global financial market to use Sustainability Credit Units (Unidade de Crédito de Sustentabilidade - UCS), an ESG environmental commodity that finances the conservation of forests to enable the transaction. In line with Starbucks global planet commitments and the values practiced by SouthRock, resources will be directed towards sustainable actions in Brazil, such as carbon footprint offset.

“In 2020, Starbucks made a commitment to become a resource positive company, formalizing environmental goals to reduce carbon emissions, water use and waste by 2030. It is with great pride that we announce this partnership with BV, as a way of continuing to honor our commitment to protecting the planet we share,” said Claudia Malaguerra, Managing Director for Starbucks Brazil.

Responsible for financing the solution, BV becomes the first bank to carry out this type of operation in the Brazilian market. "The Green Private Commercial Note is a way to engage our clients in identifying and reducing their environmental impact. We are proud to have structured this unprecedented operation," said Rogerio Monori, Executive Director of Corporate &amp; Investment Banking and Treasury at Banco BV.

Under the structuring of BMV Group, the partnership gains scale, and the necessary know-how to expand its impact locally. “Bringing BV and Starbucks Brazil together in an unprecedented operation in the financial market is a milestone for BMV Group, as it shows that investing in the environment is good business, both reputational and financial. Operations like these reinforce our leading role in the green finance market, where we were the first institution to issue the Green CPR with registration at B3,” said Maria Tereza Umbelino, CEO of BMV.

All the Sustainability Credit Units transactioned by BMV are from areas of native forests preserved by over 200 rural producers of different sizes and regions in Brazil, providing a way to obtain environmental rentability. In this way, proceeds from the sale of UCS to Starbucks Brazil will be allocated to biodiversity conservation and best practices for land use with sustainable development.

UCS is the environmental commodity that goes beyond carbon, covering a total of 27 ecosystem services provided by the standing forest, such as climate regulation, hydrological flow, and fauna preservation. The methodology developed by BMV has the scientific support of the Universidade Estadual Paulista - Unesp and the entire protocol is approved by the world's leading certifier, the Swiss SGS, in addition to using technologies such as blockchain, which allow the traceability of issued financial securities. Additionally, all the forests that integrate the projects rely on satellite monitoring and periodic field inspections.

Currently, over a million hectares of native forest are preserved in seven groups from BMV: Xingu, Teles Pires, Madeira, Arinos, Amapá, Roosevelt and Guariba, in states of the North and Center-West regions of Brazil.

The commercial notes are a new product in the Brazilian financial market, ruled by the Law nº 14.195, enacted on August 26, 2021, and they have more flexible rules than other financial instruments. The Green BV Note is the first of its kind in the private market due to the commitment signed between BV and Starbucks Brazil to produce sustainable impact reports.

Starbucks Brazil and BV Sign Partnership for the Issue of Green Private Commercial Note Worth 20 Million BRL - Historias-en

Starbucks Brazil and BV Sign Partnership for the Issue of Green Private Commercial Note Worth 20 Million BRL

First-of-its-kind operation in the global financial market structured by the Greentech Brasil Mata Viva (BMV) will direct resources towards sustainable actions across Brazil. São Paulo – Starbucks Brazil, locally operated by SouthRock, today announced a collaboration with BV, to issue a Green Private Commercial Note worth 20 million BRL. The operation, structured by BMV, a […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-brazil-and-bv-sign-partnership-for-the-issue-of-green-private-commercial-note-worth-20-million-brl/

The brand is also bringing back customer favorites, including the Starbucks®Hazelnut Caramel and Starbucks®Merry Strawberry Mocha beverage families, plus giftable items.

São Paulo – Starbucks Brazil today announces its special holiday menu, now available in all the stores across the market. In this campaign, customers will be able to enjoy the new beverage Starbucks® Holiday Cinnamon and the return of the Starbucks® Hazelnut Caramel and Starbucks® Merry Strawberry Mocha beverage families. In a celebratory mood, all Starbucks Brazil stores have adopted the colors of the season, with themed decorations and swapping the traditional green aprons for festive red ones.

"One of Starbucks pillars is connection and this holiday season we want to celebrate by promoting unity between people. Nothing says the most magical time of the year is here quite like a Starbucks red cup, as well as our extensive menu of seasonal favorites, full of treats to be shared and gifted to those we love," said Sedenir Junior, Marketing Manager at Starbucks Brazil.

As part of the Holiday menu, Starbucks Brazil welcomes back two special whole bean coffees, Starbucks® Christmas Blend and Starbucks® Christmas Blonde Roast, as well as new options that will hit stores in the coming weeks, such as the brand's long-awaited Panettones and other delicious surprises. Reusable cups and tumblers in special editions for the season, which are great gift options, will also be available in stores.

As another way to celebrate this moment with loved ones, Starbucks Brazil launched this year a new feature in the Starbucks Brazil App – an e-gifting store where customers can send gifts to whomever they want. The card is rechargeable and can be used for the purchase of beverages, food, whole bean coffee, mugs, cups and tumblers sold by the brand.

As part of the Starbucks Rewards program, with every R$2.50 spent, customers will earn a star to collect and exchange items from the store. Orders can be made through the Starbucks Brazil App, where it is also possible to customize beverages, and customers can also swap stars for products from the Holiday menu.

The Starbucks Brazil seasonal holiday menu:

Starbucks® Holiday Cinnamon – This is what joy tastes like. A favorite for the holidays. Savor the delicious taste of cinnamon and nutmeg notes. This innovative festive beverage combines espresso, steamed milk, and everyone's favorite flavor: cinnamon dolce. Topped with whipped cream and a dash of nutmeg for a special touch. Available in hot, iced, and Frappuccino® versions. Redeemable via Starbucks Rewards with 70 stars.

Starbucks® Merry Strawberry Mocha – A holiday celebration in every sip. Available for the second time in Brazil, this beverage is made with white chocolate mocha and blended with a creamy mixture of milk, espresso poured over layers of mocha sauce, whipped cream and strawberry drizzle. It comes in hot, iced, and Frappuccino® versions. Redeemable via Starbucks Rewards with 70 stars.

Starbucks® Hazelnut Caramel – The most popular beverage of the season at Starbucks Brazil, this holiday treat is made with espresso, steamed milk and hazelnut syrup. It's topped with whipped cream, caramel sauce and a dash of cinnamon. Available in hot, iced, and Frappuccino® versions. Redeemable via Starbucks Rewards with 70 stars.

Starbucks® Christmas Blend 2022 – Originally launched in 1984, take some seasonal cheer to try at home in your cup with&nbsp;sweet spice​ and chocolate notes. The historic recipe combines perfectly aged Sumatran beans with dark-roasted beans from Guatemala, Colombia and Papua New Guinea. The rich, robust flavor includes sweet, velvety notes of spiced chocolate. Redeemable via Starbucks Rewards with 150 stars.

Starbucks® Christmas Blonde Roast 2022 – Straight from Africa and the Asian Pacific, this coffee party is&nbsp;full of exotic and spicy holiday flavors. Available for the second time in Brazil, this coffee has subtle flavors of spice, with warm, woodsy aromas and soft notes of brown sugar and allspice. Redeemable via Starbucks Rewards with 150 stars.

Starbucks Brazil’s Holiday campaign will run through January 2, 2023. Our Holiday beverages and items can be purchased for a limited time, while stocks last, in Starbucks Brazil stores across the market, and the phone order program is available in select stores, through the Starbucks Brazil App. The price of campaign products, as well as their availability, may vary by region.

Follow Starbucks Brazil on <a href="https://www.linkedin.com/company/starbucks-brasil-comã©rcio-de-cafã©s-ltda-/">LinkedIn</a>, <a href="https://www.instagram.com/starbucksbrasil/">Instagram</a>,<a href="https://www.facebook.com/StarbucksBrasil/"> Facebook</a>, <a href="https://twitter.com/StarbucksBrasil">Twitter</a>, <a href="https://www.tiktok.com/@starbucksbrasil?lang=pt-BR">TikTok</a> and <a href="https://www.youtube.com/user/StarbucksBrasil">YouTube</a>.

Starbucks Brazil celebrates the Holidays with a festive menu and its newest beverage: Starbucks® Holiday Cinnamon - Historias-en

Starbucks Brazil celebrates the Holidays with a festive menu and its newest beverage: Starbucks® Holiday Cinnamon

The brand is also bringing back customer favorites, including the Starbucks®Hazelnut Caramel and Starbucks®Merry Strawberry Mocha beverage families, plus giftable items. São Paulo – Starbucks Brazil today announces its special holiday menu, now available in all the stores across the market. In this campaign, customers will be able to enjoy the new beverage Starbucks® Holiday […]

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Available at Starbucks® stores starting November 3, get merry this holiday season with festive new beverages, coffees, and merchandise across the Latin America and Caribbean (LAC) region.&nbsp; 

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Holiday Beverages, Coffee, and Merchandise - Historias-en

Holiday Beverages, Coffee, and Merchandise

Available at Starbucks® stores starting November 3, get merry this holiday season with festive new beverages, coffees, and merchandise across the Latin America and Caribbean (LAC) region.&nbsp; NEW THIS YEAR IN LAC RETURNING FAVORITES

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From October 24 through the 31 customers will be able to try the spooky Franken Frappuccino® and Frappula Frappuccino® Blended Beverages.

São Paulo – Trick or treat? Halloween is coming, and to celebrate the scariest night of the year, Starbucks will launch an epic battle of flavors with two special limited-edition Frappuccino® Blended Beverages, inspired by iconic horror story characters.

First, we have the limited-edition Frappula Frappuccino® Blended Beverage inspired by Dracula, the bloodthirsty macabre Count from Transylvania and the most feared vampire in history. &nbsp;This Frappuccino® is made with a blend of vanilla essence, mocha at the bottom and finished with strawberry syrup, creating an iconic and scary look!

The contender is the Franken Frappuccino® Blended Beverage a terrifying beverage inspired by Frankenstein, the intelligent and sensitive monster brought to life through a scientific experiment and incapable of living with humans because of his monstrous features. This Frappuccino® is made with Matcha (green tea), creating a unique color, complemented with mint essence, as a surprise, and chocolate chips, adding crispiness to the mix.

This epic battle promises horrifying deliciousness and surprising flavors exploring iconic blends. It is left to Halloween and Starbucks lovers to decide which one wins the duel, with no ties allowed.

The new limited-edition beverages will be available from October 24 to the 31 in all Starbucks stores across Brazil, while stocks last. The beverages are also available in select stores by Mobile Order &amp; Pay in the Starbucks Brazil app. Starbucks Rewards members can redeem each item with 70 stars.

* Prices of the items, and availability, may vary by region.

Follow Starbucks Brazil on <a href="https://www.linkedin.com/company/starbucks-brasil-comã©rcio-de-cafã©s-ltda-/">LinkedIn</a>, <a href="https://www.instagram.com/starbucksbrasil/">Instagram</a>, <a href="https://www.facebook.com/StarbucksBrasil/">Facebook</a>, <a href="https://twitter.com/StarbucksBrasil">T</a><a href="https://twitter.com/StarbucksBrasil">witter</a>, <a href="https://www.tiktok.com/@starbucksbrasil?lang=pt-BR">TikTok</a>, and <a href="https://www.youtube.com/user/StarbucksBrasil">YouTube</a>.

Starbucks Brazil Celebrates Halloween with Two Limited-Edition Special Beverages - Historias-en

Starbucks Brazil Celebrates Halloween with Two Limited-Edition Special Beverages

From October 24 through the 31 customers will be able to try the spooky Franken Frappuccino® and Frappula Frappuccino® Blended Beverages. São Paulo – Trick or treat? Halloween is coming, and to celebrate the scariest night of the year, Starbucks will launch an epic battle of flavors with two special limited-edition Frappuccino® Blended Beverages, inspired […]

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From October 24 through 31, Starbucks will be offering customers across the market its famous limited-edition Frappula Frappuccino® Blended Beverage

Lima, Peru – The darkest and gloomiest night of the year is approaching and with it, Starbucks Peru brings its customers one of its best-kept recipes: the Frappula Frappuccino® Blended Beverage.

This Halloween there is no greater fear than being left without this memorable beverage. This fantastic concoction is characterized by having three incredible flavors that might surprise you: mocha, vanilla and a touch of strawberry syrup, which gives it a bloody appearance that commemorates the king of vampires: Dracula. Topped with a delightful whipped cream, the Frappula Frappuccino® turns the darkest night of the season into the sweetest and most delicious.

Earn Starbucks Rewards Stars for your Frappula Frappuccino®!

Trick and treat! Starbucks Peru loyal customers will earn double Starbucks Rewards stars for each order from this delightful Halloween beverage. To access this benefit, customers just download the Starbucks app and join as a Starbucks Rewards member. The Frappula Frappuccino® will be available from October 24 through 31, in full celebration of Halloween.

Enjoy this terrifyingly delicious Halloween with Starbucks!

Celebrating this time of year is not only about enjoying the goodies, but it is also time to give some scares by dusting off our best costumes. Starbucks invites customers to live the spirit of Halloween with our partners (employees) – who will be dressed up as their best version of Dracula – and enjoy the spooky decoration of each store together with the Frappula Frappuccino®.

Find more details about this limited-time offer on Starbucks Peru's social networks: Facebook <a href="https://web.facebook.com/starbucksperu/?_rdc=1&amp;_rdr">@StarbucksPerú</a> and Instagram <a href="https://www.instagram.com/starbuckspe/?hl=es">@Starbuckspe</a>.

This Halloween the Most Terrifyingly Delicious Beverage Arrives at Starbucks Peru - Historias-en

This Halloween the Most Terrifyingly Delicious Beverage Arrives at Starbucks Peru

From October 24 through 31, Starbucks will be offering customers across the market its famous limited-edition Frappula Frappuccino® Blended Beverage Lima, Peru – The darkest and gloomiest night of the year is approaching and with it, Starbucks Peru brings its customers one of its best-kept recipes: the Frappula Frappuccino® Blended Beverage. This Halloween there is […]

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https://historias.starbucks.com/en-es/press/2022/this-halloween-the-most-terrifyingly-delicious-beverage-arrives-at-starbucks-peru/

Within the framework of Pink Month and through the end of October, Starbucks Argentina &amp; Chile will donate a percentage of profits from sales of select pink-colored beverages to nonprofit organizations dedicated to breast cancer awareness.

Buenos Aires, Argentina – Starbucks, operated by licensed retail operator Alsea in Argentina and Chile, today announced beverage promotions across over 270 stores in the two markets in support of nonprofit organizations dedicated to fighting breast cancer. The promotions will run from October 18 to 31, 2022, to align with Pink Month, a global effort to raise awareness of breast cancer.

Breast cancer is a cancer that forms in the cells of the breast and most frequently affects women. With early detection, breast cancer treatment can be highly effective.

Starbucks Chile will donate a percentage of profits from sales of its pink-colored Strawberry Creme Frappuccino® and Strawberry Acai Refresher beverages to Fundación Arturo López Pérez (FALP), a non-profit organization dedicated to fighting breast cancer and granting timely access to vulnerable families through a highly-specialized cancer center. FALP is currently promoting an awareness campaign emphasizing that self-examination is not enough for breast cancer detection and encouraging women to have regular mammograms. According to studies by FALP, mammography cannot be replaced by any other procedure, being the most effective screening test for early detection of breast cancer after 40 years of age. To spread this important message, Starbucks Chile will carry out awareness talks throughout the month of October, sharing mammogram and early detection messages with partners (employees) and customers.

Starbucks Argentina will donate a percentage of profits from sales of its Ultra Strawberry Frappuccino® Blended Beverage to Fundación para la Investigación, Docencia y Prevención del Cáncer (FUCA), a nonprofit organization dedicated to reducing cancer mortality based on teaching, research and prevention. Aligned with FUCA’s “Viví en Rosa” (Live in Pink) October breast cancer awareness campaign, Starbucks donation will be used for scientific research, medical education and breast cancer prevention initiatives. As part of the campaign, Starbucks Argentina will also turn its famous cup sleeves pink in order to promote FUCA’s film "De Vuelta a la Vida" (Back to Life). This documentary – conceptualized by oncologist Fernando Petracci and in collaboration with Alexander Fleming Institute (IAF), FUCA and Benteveo Producciones – narrates the journey of 30 recovered breast cancer patients accompanied by their doctors to the Valley of Tears, the place where the tragedy of the Andes occurred in 1972. They have chosen this place because it represents a source of inspiration and homage to life.&nbsp;&nbsp;&nbsp;&nbsp;

<a></a><a></a><a></a>“Since the beginning, Starbucks has set out to be a different kind of company – one that cares deeply about the health and wellbeing of the communities we serve. Partnering with FALP and FUCA on these important breast cancer campaigns to raise awareness and hopefully save lives is not only a source of pride, but also a responsibility that we take very seriously as a brand,” said Soledad Fantuzzi, Marketing Manager at Starbucks South Cone.

Learn more about Starbucks efforts to support the communities it serves at <a href="https://historias.starbucks.com/en-es/">Starbucks Stories Latin America &amp; the Caribbean</a>.

Starbucks Argentina & Chile Collaborate with Local Nonprofit Organizations to Join the Fight Against Breast Cancer - Historias-en

Starbucks Argentina &#038; Chile Collaborate with Local Nonprofit Organizations to Join the Fight Against Breast Cancer

Within the framework of Pink Month and through the end of October, Starbucks Argentina &amp; Chile will donate a percentage of profits from sales of select pink-colored beverages to nonprofit organizations dedicated to breast cancer awareness. Buenos Aires, Argentina – Starbucks, operated by licensed retail operator Alsea in Argentina and Chile, today announced beverage promotions […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-argentina-chile-collaborate-with-local-nonprofit-organizations-to-join-the-fight-against-breast-cancer/

Starbucks Argentina & Chile Collaborate with Local Nonprofit Organizations to Join the Fight Against Breast Cancer

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Santo Domingo, Dominican Republic – As part of The Starbucks Foundation’s <a href="https://stories.starbucks.com/press/2022/the-starbucks-foundation-launches-global-community-impact-grants-initiative/">Global Community Impact Grants</a> program, Plan Sierra was selected to receive a $37,500 grant to help build resilience and reduce poverty for farming communities in the Dominican Republic. This grant award is thanks to a nomination from Starbucks partner company (licensee) Green Star Partners, which operates the Starbucks brand in the Dominican Republic. Through the Global Community Impact Grants initiative, The Starbucks Foundation invites licensees to nominate local nonprofit organizations in their community. To date, nearly 90 nonprofits have been nominated to receive grants across over 40 international markets.

<a href="https://www.plansierra.org.do/">Plan Sierra</a> is a non-profit organization that works in the central mountains of the Dominican Republic. Its mission is to promote the sustainable management of water, soil, forests and biodiversity resources in the market’s La Sierra region, while increasing the quality of life and inclusion of local communities.

With this grant, Plan Sierra will execute the project "Sustainable Family Production Systems, with Reservoir and Localized Irrigation", which aims to create stable access to nutritious food, build household climate resilience and secondary income streams and promote sustainable water usage. Families participating in the project will be trained in the technical and financial management of sustainable family garden systems and will receive assistance in establishing their own family gardens. Through this two-year project, Plan Sierra will help improve living conditions and ultimately reduce poverty for families in the Yaque del Norte river basin.

"We are very happy about this partnership and joining efforts to empower Dominican families with self-sufficiency and access to clean and sustainable farming practices,” emphasized Rosanna Vásquez, National Coordinator of Planning, Development and Communications for Plan Sierra.

The Starbucks Foundation’s Global Community Impact Grants program supports nonprofit organizations driving programs that create meaningful local or regional impact, expanding on the company’s ambition to enhance the wellbeing of all who connect with Starbucks. This program builds on other initiatives of The Starbucks Foundation, including Neighborhood Grants, Origin Grants, and Disaster Response Grants – which focus on enabling community resiliency and prosperity and uplifting communities affected by disaster.

To complement this grant and in celebration of International Coffee Day, 45 Starbucks Dominican Republic partners (employees) volunteered with Plan Sierra to plant 1,000 guama trees at a local coffee farm located in the Cibao region, also along the Yaque del Norte river. Guama trees provide important canopy shade to arabica coffee plants and improve the quality of the crop. The guama tree project was funded through a special promotion held during Starbucks Global Month of Good in April whereby Starbucks Dominican Republic committed to plant one guama tree for every 30 beverages sold with alternative milk options.

“As we continue to grow our business, we remain true to Starbucks mission and values, using our scale for good, and continuing to be a catalyst for positive change in the diverse communities we serve,” said José Luis Gómez managing director of Starbucks Dominican Republic. “I would like to thank Plan Sierra and The Starbucks Foundation for supporting us in our commitment, which is rooted in the belief that we can balance profitability and social conscience.”

Learn more about the Global Community Impact Grants program at <a href="https://stories.starbucks.com/global-community-impact-grants">Starbucks Stories</a>.

Plan Sierra is a non-profit organization with the purpose of contributing to create the technological and institutional conditions for the sustainable management of water, soil, forest and biodiversity resources, together with the continuous and permanent improvement of the quality of life of the inhabitants of the Sierra region.

The Starbucks Foundation

The Starbucks Foundation strengthens humanity by transforming lives across the world, with a focus on enabling community resiliency and prosperity and uplifting communities affected by disaster. Established in 1997, The Starbucks Foundation is a Section 501(c)(3) charitable organization under U.S. law. Learn more at <a href="https://stories.starbucks.com/stories/the-starbucks-foundation/">Starbucks Stories</a>.

The Starbucks Foundation Awards Plan Sierra Global Community Impact Grant to Promote Resilience in the Dominican Republic - Historias-en

The Starbucks Foundation Awards Plan Sierra Global Community Impact Grant to Promote Resilience in the Dominican Republic

The grant will support the organization in creating sustainable systems for the management of natural resources while improving of the quality of life of families in La Sierra through access to nutritious food, climate resilience and secondary income streams. Ahead of International Coffee Day, 45 Starbucks Dominican Republic partners (employees) volunteered to plant 1,000 guama […]

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For the ninth consecutive year, Starbucks South Cone joins the worldwide coffee celebration and reaffirms its commitment to sustainability.

A story of coffee farms and sustainable practices will be told through an interactive art installation displayed across select Starbucks stores in Argentina, Chile and Uruguay.

When purchasing a reusable cup or bringing in a personal cup to Starbucks stores on International Coffee Day (October 1), customers can receive a free coffee of the day in Argentina, Chile and Uruguay.

Santiago, Chile - One of the most anticipated days for coffee lovers is International Coffee Day – a celebration of the magic and origin that each enjoyed cup of coffee represents. On October 1, Starbucks South Cone celebrates International Coffee Day by showcasing the process of coffee’s development through an interactive artistic installation that will be displayed at select stores across Chile, Argentina and Uruguay.

The installation will be available in 12 stores: five in Argentina (Nordelta, Malabia, Alto Avellanda, Viamonte, and Abasto), five in Chile (Rosario Norte, La Reina, Bandera, Patio Bellavista and Estación Central) and two in Uruguay (Arocena and Punta del Este​). Each store will feature a unique mural and showcase a different coffee development stage, accompanied by a QR link that invites visitors to immerse themselves in Starbucks coffee culture and learn about the brand's sustainable practices and commitments. This activation will also include a GIF that joins the 12 murals and the stages of growth of a coffee plant together at a fast speed.

"This International Coffee Day initiative, staged across our three South Cone markets, brings us joy because we believe that it is extremely important to understand the growth stages of coffee and Starbucks sustainable practices – from bean to cup – to enhance our community’s appreciation of coffee," said Claudia Aburto, director of Starbucks South Cone. "Through this fun, interactive artwork, we seek to offer new store experiences for our customers and underscore Starbucks ambition to ensure a <a href="https://stories.starbucks.com/stories/2021/working-to-create-a-more-sustainable-future-of-coffee-for-all/">sustainable future of coffee for all</a>," added Aburto.

To continue the celebration of International Coffee Day, Starbucks customers in Argentina, Chile and Uruguay who purchase a reusable cup or bring in their own cup on October 1 will receive a free coffee of the day. Additionally, all Starbucks Rewards members in Chile and Argentina who use their reusable cup will receive 5 bonus stars.

“We’ve observed that there is an increasing number of coffee lovers and feel that this special occasion – a day to honor coffee and promote its sustainable future – should be celebrated in a big way. That is why we are pairing this artistic experience with a reusable cup promotion across all of our stores in South Cone. We encourage customers to join us in celebrating coffee and protecting the planet we share,” said Soledad Fantuzzi, Starbucks Marketing Manager for South Cone.

Starbucks sustainability initiatives include its <a href="https://stories.starbucks.com/press/2020/cafe-practices-starbucks-approach-to-ethically-sourcing-coffee/">Coffee and Farmer Equity (C.A.F.E.) Practices program</a>, which was launched in 2004 in collaboration with Conservation International. C.A.F.E. Practices is a verification program that measures farms against economic, social and environmental criteria, all designed to promote transparent, profitable and sustainable coffee growing practices while also protecting the well-being of coffee farmers and workers their families and their communities.

Starbucks is also committed to reducing its environmental impact with its open-source Greener Store Framework, designed to accelerate the transformation of retail towards lower-impact stores that achieve reductions in carbon emissions, water usage and landfill waste. Starbucks <a href="https://historias.starbucks.com/en-es/press/2022/starbucks-first-greener-store-in-latin-america-certified-in-chile/">certified its first Greener Store in Latin America and the Caribbean (LAC)</a> &nbsp;in Santiago, Chile, earlier this year, and aspires to build all new stores in LAC under the&nbsp;<a href="https://stories.starbucks.com/stories/2021/starbucks-greener-stores-accelerate-global-movement-towards-a-more-sustainable-future/">Greener Stores</a>&nbsp;framework by the end of 2023.

Additionally, as part of Starbucks commitment to become a <a href="https://stories.starbucks.com/stories/2020/starbucks-announces-multi-decade-aspiration-to-become-resource-positive/">resource-positive company</a> and reimagine its menu to meet customers’ preferences and fit their lifestyles, <a href="https://historias.starbucks.com/en-es/press/2022/starbucks-in-chile-and-uruguay-now-offering-alternative-milk-options-at-no-additional-cost/">Starbucks South Cone stores are now offering</a> a selection of dairy alternative options – including oat, soya, almond, and coconut – for no extra charge.

Through our unwavering commitment to excellence and our mission and values, we uniquely bring the Starbucks Experience to life, for every customer in every cup. To share our experience, please visit us in our stores or through our website <a href="https://historias.starbucks.com/en-es/">Starbucks Stories &amp; News Latin America</a>.

Starbucks South Cone Celebrates International Coffee Day in an Artistic and Sustainable Way - Historias-en

Starbucks South Cone Celebrates International Coffee Day in an Artistic and Sustainable Way

For the ninth consecutive year, Starbucks South Cone joins the worldwide coffee celebration and reaffirms its commitment to sustainability. A story of coffee farms and sustainable practices will be told through an interactive art installation displayed across select Starbucks stores in Argentina, Chile and Uruguay. When purchasing a reusable cup or bringing in a personal […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-south-cone-celebrates-international-coffee-day-in-an-artistic-and-sustainable-way/

As communities across the Caribbean start to rebuild following Hurricane Fiona, Starbucks and The Starbucks Foundation remain committed to support disaster relief efforts on the ground.&nbsp;

Through partnerships with World Central Kitchen and the American Red Cross, The Starbucks Foundation is supporting preparedness and relief efforts. World Central Kitchen’s Relief Team is <a href="https://wck.org/relief/hurricane-fiona" target="_blank" rel="noreferrer noopener">distributing thousands of meals a day to impacted communities</a> across Puerto Rico, Dominican Republic, and Turks &amp; Caicos. The Red Cross is <a href="https://www.redcross.org/about-us/news-and-events/news/2022/red-cross-responds-to-devastating-storms-in-puerto-rico-usvi-ak.html" target="_blank" rel="noreferrer noopener">providing relief and comfort</a> to Fiona survivors across Puerto Rico, including distributing relief items and providing health and mental health services.&nbsp;

With Puerto Rico facing significant flooding and power outages, Starbucks stores across the island are offering a free Tall-size coffee of the day to Hurricane Fiona first responders assisting with relief efforts. The offer is available at participating stores through September 28, 2022; find more details <a href="https://www.starbuckspr.com/ofertas-del-mes/" target="_blank" rel="noreferrer noopener">here</a>.&nbsp;

Starbucks stores in Santo Domingo, Dominican Republic, are hosting a goods donation drive to support communities impacted by Hurricane Fiona. Stores are accepting water, canned food, clothes, towels and bed sheets through September 30, 2022. Supplies will be sorted via local nonprofit Abrazos de Esperanza in partnership with St. Joseph School and delivered directly to areas most affected by the storm, including Punta Cana, Higüey, El Seibo.&nbsp;&nbsp;

This commitment to community resilience builds on previous support in the region, including investments to rebuild and create a <a href="https://stories.starbucks.com/stories/2018/puertorico/" target="_blank" rel="noreferrer noopener">more sustainable future for Puerto Rican coffee farmers</a> following the devastation of Hurricane Maria in 2017. The Starbucks Foundation also has supported <a href="https://stories.starbucks.com/stories/global-community-impact-grants/" target="_blank" rel="noreferrer noopener">Global Community Impact Grants</a> to local organizations such as La Fondita de Jesús in Puerto Rico and Habitat for Humanity in Dominican Republic, which have been working to promote preparedness and housing stability for vulnerable communities.&nbsp;

The Starbucks Foundation strengthens humanity by transforming lives across the world, with a focus on enabling community resiliency and prosperity and uplifting communities affected by disaster. Established in 1997, The Starbucks Foundation is a Section 501(c)(3) charitable organization under U.S. law. &nbsp;

Starbucks Supports Hurricane Fiona Relief Efforts in the Caribbean  - Historias-en

Starbucks Supports Hurricane Fiona Relief Efforts in the Caribbean 

As communities across the Caribbean start to rebuild following Hurricane Fiona, Starbucks and The Starbucks Foundation remain committed to support disaster relief efforts on the ground.&nbsp; Through partnerships with World Central Kitchen and the American Red Cross, The Starbucks Foundation is supporting preparedness and relief efforts. World Central Kitchen’s Relief Team is distributing thousands of […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-supports-hurricane-fiona-relief-efforts-in-the-caribbean/

The company’s arrival to the city of Salvador in early 2023 marks its expansion to eight Brazilian states with nearly 200 stores across the market.

Salvador, Brazil – SouthRock – Starbucks licensed operator in Brazil – today announced the expansion to the state of Bahia with a store located in Shopping da Bahia, in Salvador, scheduled to open during the first quarter of 2023. The store will mark Starbucks presence in eight states across Brazil and is expected to generate more than 30 direct job positions.

“It is with great pleasure that we announce the arrival of Starbucks in the northeast region of Brazil. We are very happy to start this journey in Salvador, Bahia, sharing our passion for coffee with the local population. Bringing the Starbucks Experience to customers in Bahia, such an important coffee producing region, while also creating job opportunities within the city of Salvador is a great source of pride for us,” said Claudia Malaguerra, managing director of Starbucks in Brazil.

The first Starbucks “baiana” store will be located at Shopping da Bahia, one of the most important shopping centers in the area. With this store, Starbucks Brazil seeks to offer customers a space where members of the community can gather and connect with family and friends over coffee. Additionally, SouthRock and Starbucks are actively evaluating other potential store locations in the city.

The new store will feature a warm and comfortable atmosphere for customers to enjoy high-quality arabica coffee from Brazil and around the world, as well as handcrafted beverages prepared by baristas. Menu options will range from Starbucks® Brasil Blend – a unique coffee made with 100% Brazilian beans from the regions of Minas Gerais, São Paulo and Bahia – to other locally relevant offerings, such as the Starbucks Brigadeiro Frappuccino®, and an exclusive recipe of the traditional Pão de Queijo, a bestselling item, only offered by Starbucks Brazil. Customers will also have access to the Starbucks Rewards™ loyalty program, which offers exclusive benefits and rewards for its members.

Follow Starbucks Brazil at <a href="https://www.linkedin.com/company/starbucks-brasil-comã©rcio-de-cafã©s-ltda-/">LinkedIn</a>, <a href="https://www.instagram.com/starbucksbrasil/">Instagram</a>, <a href="https://www.facebook.com/StarbucksBrasil/">Facebook</a>, <a href="https://twitter.com/StarbucksBrasil">Twitter</a>, <a href="https://www.tiktok.com/@starbucksbrasil?_t=8VeMHH0GE4s&amp;_r=1">TikTok</a> and <a href="https://www.youtube.com/user/StarbucksBrasil">YouTube</a>.

Starbucks Brazil Announces Expansion to Bahia - Historias-en

Starbucks Brazil Announces Expansion to Bahia

The company’s arrival to the city of Salvador in early 2023 marks its expansion to eight Brazilian states with nearly 200 stores across the market. Salvador, Brazil – SouthRock – Starbucks licensed operator in Brazil – today announced the expansion to the state of Bahia with a store located in Shopping da Bahia, in Salvador, […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-brazil-announces-expansion-to-bahia/

Mexico City, Mexico – To continue celebrating Starbucks 20th anniversary in Mexico, the brand will offer Starbucks Rewards members select Grande-size drinks for $45 pesos from September 19 to 25. The promotion will be available in stores, for pick-up, at drive-thru or through the Starbucks Rewards delivery program.

During the same week, Starbucks Rewards customers will be able to enjoy the Amor &amp; Pay Frappuccino® limited-edition beverage, created by partner (employee) Jorge Alejandro Alvarado Rojas from Querétaro. Available in select Starbucks Mexico stores, the Amor &amp; Pay Frappuccino® is inspired by a traditional Mexican lemon pie dessert. &nbsp;

“Amor &amp; Pay Frappuccino® was created to continue nurturing Mexican traditions. This is one of my favorite desserts at home, and I wanted it to be a Frappuccino® beverage that our customers can enjoy,” said Rojas.

Customers will also be able to purchase a special <a href="https://stories.starbucks.com/stories/2016/who-is-starbucks-siren/">Siren</a> collection, which will be available in early access through Starbucks Rewards. With the use of any reusable cup or For Here Ware available in store, customers can get a discount of $8 pesos when ordering their favorite drink. With this, Starbucks continues the aspiration to be a <a href="https://stories.starbucks.com/press/2020/starbucks-commits-to-a-resource-positive-future/">resource-positive company</a>.

"Celebrating a moment as special as our 20th anniversary together with our partners and customers is important to us," said Bibiana Rosique, marketing director for Starbucks Mexico. "To recognize the loyalty of Starbucks Rewards customers, we offer one week of special promotions this year, with the convenience of having different ordering options," added Rosique.

Starbucks Rewards is a loyalty program through which Starbucks acknowledge clients for choosing Starbucks Coffee stores and products. Starbucks Rewards members accumulate “Stars” on each of their purchases, which can be redeemed for beverages or bakery items. In addition, there are other benefits depending on customer reward level.

Starbucks Mexico Launches Exclusive Promotion Through its Loyalty Program - Historias-en

Starbucks Mexico Launches Exclusive Promotion Through its Loyalty Program

To celebrate its 20th anniversary in the, from September 19 to 25, Starbucks Mexico will offer select Grande beverages for $45 pesos, available in store, for pick-up, via drive-thru or through the Starbucks Mexico app. During this week, the company will also launch a limited-edition beverage created by a local partner (employee). Benefits are applicable […]

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https://historias.starbucks.com/en-es/press/2022/starbucks-mexico-launches-exclusive-promotion-through-its-loyalty-program/

Press

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Coffee is at our heart, inspiring our craft and driving innovation—in our drinks, our food, our stores and new ways we bring the Starbucks experience to you wherever you are.

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